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Clients do not see growth potential in Western Europe, admits Sorrell

Speaking to the BBC s Newsnight after wrapping up a day that included the WPP Group annual general meeting, the chief executive said that examples of how Western Europe could be more competitive can be found in the Asia Pacific region, Latin America and the burgeoning Africa. "If you go and talk to every ...

MPG International wins £4m Hermes account

in the next few days. Much of the fashion retailer's media business in the UK involves press activity ...

Canon to link with C4 for video-on-demand offer

to 30 days after it appears on core terrestrial channel Channel 4. The broadcaster charges users for material accessed after 30 days. Canon s campaign follows a report last week that Channel 4 is the most ...

It's official: size really does matter in media

Confirmation came at Street- broadcast s launch for its new StreetLive units, to be rolled out across the nation over the coming months. According to Mungo Knott, Streetbroadcast s managing director, most people s reaction to the digital unit, which took centre-stage at the launch, was: Gosh ...

Letters

dictates. That s the future Day looms when digital strategy will drive all David Dent, Planning ... is taken. The day of the digital strategy driving everything else is just around the corner. Print ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.