Sonic Drive-In in the US is celebrating Tax Day by having an all-day, half-price happy hour
Entitled "first day", the ad, created by Leo Burnett, aims to capture the reassuring feeling of familiarity a visit to McDonald's gives its customers. The ad shows a young man on his first day in a new job. ...
campaign was photographed by James Day. OMD UK handled the media planning and buying. Follow Sara ...
Spencer, Kellogg, National Lottery and Comparethemarket.com) and losers (Asda, Sainsbury's and The Co ... . 'We set out this year to capture the mood of the nation and hit the right note with customers, and we ... .22 10 18 National Lottery AMV BBDO/ OMD UK 11 134 20.3 31.87 11 ...
Tweet sent to rival Walkers on a celebratory day for Tyrrells earlier this year, he wrote: 'Just heard ... is the 'Alternative Five-a-day', which is made up of 'A ploughman's lunch', 'A tale from the good old days', 'A hearty ...
day, April 15, 1955, with the help of Facebook. The agency then located Lester Stein, Jr., who worked ...
Thank God that, these days, it's no longer just ads that get us excited; it's things like the resurrection of Wispa and Rage Against The Machine that capture our attention. But what do these campaigns have ... Dreads went on to give interviews in the national media, thus spreading the "It Doesn't Have To Happen ...
of stuff that emerge from our work every day can be stored, codified, updated and shared. The problem is ... every day? We thought: "What if we all did?" What if we created a wiki to store all of our agency ...
We wondered what would happen if we banned people from talking about "digital", "social", "viral", "mobile", "ATL", "BTL" and "TTL". As an exercise, it's revealing. What do you sell to clients? What do they buy? What do you "make"? What do planners talk about all day? We believe it's the end of the road ...
will fail. Start-ups will earn headlines one day and go bankrupt the next. Clients will test, retreat ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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