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Sonic Drive-In 'the tax cut game' by Goodby, Silverstein & Partners

Sonic Drive-In in the US is celebrating Tax Day by having an all-day, half-price happy hour

McDonald's to introduce Olympic happy meal promotion

-the-scenes access to events. Wednesday (18 April) marks 100 days until the start of the Games. McDonald's' last ...

McDonald's 'first day' by Leo Burnett

Entitled "first day", the ad, created by Leo Burnett, aims to capture the reassuring feeling of familiarity a visit to McDonald's gives its customers. The ad shows a young man on his first day in a new job. ...

McDonald's targets coffee drinkers

campaign was photographed by James Day. OMD UK handled the media planning and buying. Follow Sara ...

Marketing's Adwatch of the Year 2011

Spencer, Kellogg, National Lottery and Comparethemarket.com) and losers (Asda, Sainsbury's and The Co ... . 'We set out this year to capture the mood of the nation and hit the right note with customers, and we ... .22 10 18 National Lottery AMV BBDO/ OMD UK 11 134 20.3 31.87 11 ...

Trading places: this week's people moves

) Media National Magazine Company chief executive Arnaud de Puyfontaine has been appointed ...

McDonald's '1955' by DDB Oslo

day, April 15, 1955, with the help of Facebook. The agency then located Lester Stein, Jr., who worked ...

Pick & Turkey league (18 March 2011)

for the enforced hilarity of Red Nose Day irritates me on so many levels. Its otherwise credible spokesman Jamie ...

Dogs beat Darth Vader in Super Bowl ad ratings

Bud Light "dog sitter" and Doritos "pug attack" were each rated 8.35 out of 10, topping national newspaper USA Today's poll, which gauged 282 volunteers' live reactions during the game . Car ... Artois 'crying Jean' by Mother Pepsi Max 'love hurts' by TBWA\Chiat\Day ...

Pizza Hut launches digital campaign with Moneysupermarket Vouchers

national launch....The digital campaign aims to capitalise on a surge in demand for pizza delivery fuelled by more people being glued to the sofa during ITV s hit talent show 'The X Factor'. Pizza Hut's New York Meatball Pizza will be pushed at 9.99, a 5 discount and a week ahead of the national launch on 8 November ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.