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The Collective appoints Holler to UK digital account

Holler was appointed to the account without a competitive pitch. It will be responsible for building brand awareness for the yoghurt brand, which launched in June last year. Holler will kick off a campaign in April with The Collective Assignments, a sampling mechanic that will help drive national ...

Marmite aims to spread love with Facebook e-cards

series of e-cards for Facebook users to send to their loved ones on Valentine's Day....Available from today, the e-cards come with three different messages about love. Visitors to the Marmite fan page who like the brand will be able to send one of the e-cards to contacts within their network on Valentine's Day. The campaign was devised by Splendid Communications. Marmite, famous ...

Generation Y: Demanding diners who expect healthy eats and good value

, smoking and clothes purchases now tend to come much further down the list of priorities than ever before ...

CREATIVE STRATEGY: Snickers scores with a sweet insight

Feeling peckish? Is it that time of day? Being famished can affect us in strange ways. I don

Loyd Grossman sauces 'Share a lifetime's passion' by Dare

Created by Dare, the spot follows Grossman and his gastronomic trials and adventures from infant to the present day. The work was created by Matt Lever and Helen Board. It was directed by Jim Gilchrist through MJZ. Post-production was by The Moving Picture Company. ...

Gü 'Valentine's Day' by DDB UK

manufacturer, promoting the brand's Passion Soufflé for Valentine's Day with two new print ads....The national print campaign will run from Saturday 11 February and urges men and women to "give in to G ". ...

Cravendale unveils Muppets campaign

-pack promotion and includes online activity and a cinema ad, which launches on the same day as 'The Muppets' film ...

Tribal DDB wins Guinness visitor attraction brief

The digital agency has been tasked with creating a new interactive area after winning a pitch against eight undisclosed agencies. Guinness will launch the experience on St Patrick's Day (17 March ... erected in 1902 and was turned into a tourist attraction in 1997. Last St Patrick's Day Diageo ran a ...

Coca-Cola 'Coke polar bowl' by Wieden & Kennedy Portland

over the official @CocaCola Twitter account on game day. Fans were able to exchange Tweets ...

Heineken 'The Serenade' by Wieden & Kennedy Amsterdam

Heineken is trying to help ignite romance this Valentine's Day with the launch of a new Facebook

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