to remove filtersTrinity Leeds kicks off online hype ahead of 2013 opening
10 May 2012 | by Matthew Chapman
to Achieve/' campaign follows our pioneering film challenge, '2.8 Days Later', which brought together ...
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Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'
11 May 2012 | by Matt Chapman
. However, Gissing argues the facts were misconstrued, claiming that offers were advertised on quieter days ... between here and having a multi-national and highly profitable business. It will go through lots of ups ...
Ikea launches 'snap a napper' Facebook competition
03 Apr 2012 | by Matthew Chapman
The competition will be open only to the 1.3 million Ikea Family loyalty scheme members and is designed to show that if you sleep like a princess at night, you will not fall asleep during the day. Direct and digital agency Lida created the campaign, which will kick off with the Ikea Family members ...
Waitrose ties up with Mumsnet for Mother's Day push
16 Mar 2012 | by Matthew Chapman
's users to submit Mother's Day recipes....A Waitrose.com sponsored forum on Mumsnet asked users what they would most like their children to cook for them on Mother's Day. Full-service agency Amp brokered the partnership, which will be ongoing. The agency will also develop a broader range of strategic partnerships to help drive customer ...
Asos joins growing 'Click and Collect' service
12 Mar 2012 | by Matthew Chapman
Customers who order via the Click and Collect service at check-out will have 10 days to pick up ... . The service includes a next-day delivery option. Customers can also take unwanted items back to their local Collect+ shop to receive a refund. Courier service Collect+ runs a free next-day Click and Collect ...
EBay targets mobile commerce expansion with Three.co.uk tie-up
27 Feb 2012 | by George Nimeh
Amid a raft of mobile device launches on the first day of the 2012 Mobile World Congress by HTC, Nokia, Samsung, Sony and Nokia, eBay is focusing on how to enable commerce on them. In 2011, eBay mobile commerce generated $5bn ( 3.2bn) in retail volume, and PayPal mobile generated $4bn ( 2.5bn ...
BT broadcasts Valentine's messages to the nation
09 Feb 2012 | by Matthew Chapman
BT is broadcasting Valentine's Day messages on its nationwide big screens, with the best ones...from today (9 February). Messages that must be held until Valentine's Day itself should be emailed ... is launching its first augmented reality-enabled ad in order to target Valentine's Day shoppers ...
Morrisons' rollout of Kiddicare to be decided by social media vote
26 Jan 2012 | by Matthew Chapman
centres around a proposition of free next-day delivery in a one-hour time slot. It has taken on the 10 ...
Q&A: Thomas Cook's Michael Johnson on brand strategy, life after the Redknapps, online challenges and that TUI campaign
26 Jan 2012 | by Loulla-Mae Eleftheriou-Smith
to them because one day the shoe may be on the other foot - and we may be doing the same thing. All ...
House of Fraser targets students through social media
25 Jan 2012 | by Sarah Shearman
The department store is to promote itself as an online shopping destination for students. It has partnered with the National Union of Students' (NUS) Extra Card, to launch a vouchering app on the House of Fraser Facebook page. The app, created by We Are Social, enables students who "like ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
