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National Grid has launched a pitch process for its public affairs work, as the energy industry...areas of energy, climate change and skills. The review came as it was revealed that National Grid had ...
of Health Responsibility Deal, which aims to cut 5bn calories from the nation's daily diet....the Children's Food Campaign, dismissed the plan as "an industry game of smoke and mirrors". "We note ...
of its annual National Management Salary Survey, to raise awareness of the gender pay gap in the UK...of letters to key publications were drafted, leading to further national coverage in The Guardian ... AND EVALUATION The campaign generated 540 pieces of coverage, 100 of which were national. This including 35 national broadcast hits, included BBC News and Sky News, and coverage in every broadsheet - 22 national ...
Day, he also outlined where the Goverment and the industry's interests overlap fostering greater confidence among the nation's consumers. "We are creators of demand," he stressed. "We could not be more ...
The study, by social enterprise Behaviour Change, looked at the current state of green consumer behaviour in the UK, covering everything from loft insulation to flying, using a nationally representative ... said: "Conceived five years ago, in the days before green saturation, it is essentially a clumsy ...
days' proposition, for example, is well-communicated and has the flexibility to work across markets, so ... stellar over the next five years. Energy for the day. Energy for the brand. Look at the amazing ... are the nationalities. Right now, British brands represent a relatively safe investment for cash rich Chinese companies ...
. When brands were mainly local/national constructs, each brand manager was a big fish in a small pond. But you can't have 50 or 60 national brand managers each 'managing' a global brand: the brand strategy ... , the Smirnoff brand manager communicates with 1m people, twice a day - with instant feedback. 'When I was a ...
headed to the hotel and crashed to get ready for the next day's learning, eating and drinking. Yon can ...
wanted a creative and attention-grabbing campaign that tapped into the nation s celebratory mood ...
and technologically advanced industry that plays a hugely valuable role in feeding the nation. We look forward ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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