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Tesco 'Tesco Jubilee' by The Red Brick Road

The two ads are a humorous tribute to 50s-style advertising. Both were shot in black and white with that era's grainy film quality and outfits. The first ad is a 30-second film and the second lasts 20 seconds. The TV campaign is also supported with press and radio ...

R Whites reinvents 'secret lemonade drinker'

an appeal printed in the UK national press. The ad launched last night on UKTV's Gold channel to mark the start of National Ice Cream Week. It will run in intermittent bursts. Taylor Herring bought the media ... ". The ad was created after the agency contacted Chagrin and conducted a national search for Philpin, who ...

DHL 'speed of yellow' by 180 Amsterdam

The activity builds on the brand s partnerships with United and Formula One. A 60-second TV ad shows Ferguson at Old Trafford acknowledging an DHL Express courier as he starts his day. The spot is supported by press, outdoor and digital activity, including behind-the-scenes footage of United players ...

National Trust launches Wallace and Gromit ads

The National Trust is targeting new audiences and young visitors with a Jubilee-themed augmented...The charity is running a press campaign created by MBA with mini animations embedded ... time the National Trust has used augmented reality technology and fits in with its growing commitment ... campaign manager at the National Trust, said: "The collaboration with Aurasma is designed to encourage ...

Eden Project 'Big Jubilee Lunch' by UM London and McCann London

A 60-second spot, created by McCann London, will appear on TV and in cinemas from Tuesday 22 May for two weeks. The national digital TV campaign will run on E4, More4, Gold, Dave, Blighty, Good Food, Home, Really and Watch, while the national digital cinema activity with Pearl Dean will roll out ...

Two decades of tuning in to commercial radio

When people are asked to name their favourite ad, the most common response is a TV spot. Posters or press ads pop up too, and Old Spice might have helped to put digital into the conversation. But radio ... on Abbey National when it became the first-ever advertiser on Classic FM. Redican says the key to radio ...

Big Jubilee Lunch project in TV push

The Big Jubilee Lunch is a National Lottery-funded project created by the Cornwall-based social enterprise and supported by MasterCard, EDF Energy, Kingsmill and Asda. It encourages communities to hold group lunches with friends, family and neighbours on the day. The ad shows people from all over ...

Media360: John Lewis marketer Craig Inglis on surprising consumers

." The transformation has been achieved in good part thanks to press campaigns and a clutch of TV ads, most recently ...

Pick of the Week - Fold7/Carlsberg

"It's a great concept and the perfect ad to getting the nation excited about Euro 2012. Despite Carlsberg being a Danish company, the spot still manages to include the right amount of English patriotism, but is also brilliantly self-deprecating." It was created by David Govier and Simon Johnson, and directed ...

Coca-Cola unleashes the 'super fan' for Euro 2012 activity

a Fan-Nation app to create their own super fan character. Coca-Cola is currently running a 'Coke ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.