Opinion: PR students are the stars of tomorrow
23 Jul 2004 | by Julia Hobsbawm, julia@hmclondon.co.uk
business and a press officer from The Guardian. All are highly impressive in their track records, as well ...
Click
to remove filters
for the UK's first National Family Week. - Norfolkline, the Maersk-owned cross-channel ferry company, has ...
business and a press officer from The Guardian. All are highly impressive in their track records, as well ...
stakeholders what we are doing,' adds Neale. 'If we did just go straight to the consumer, the press would call ...
at the National Gallery, with screens around Trafalgar Square, while the stars were available for interview ... -up. Measurement and Evaluation There was media coverage across the majority of the nationals in January ...
the youngest readership among the nationals.' What do you like about PROs? 'When they get on to things ...
APPOINTMENT: Sue Farr - ex-Golin/Harris International EMEA MD - has joined Chime Communications as chairman of its advertising and marketing services division. She takes responsibility for 13 firms, including Teamspirit, AMD Group and Pure Media.
PUBLIC AFFAIRS: The Advertising Standards Authority has appointed Dr David Webster as head of policy. He replaces Jim Barratt, who has joined the Film Council as head of research and statistics. Webster's responsibilities include public affairs advice on issues such as regulation and the debate over...
CONSUMER: Brightspace Media - a start-up firm that sells ads on digital screens in venues including pubs and clubs - has hired the GEM Group to beef up its UK profile. Covent Garden-based Brightspace was launched last September.
The Community Contact Centres aim to a be a 'one-stop-shop' for all enquiries for Worcestershire County Council, West Mercia Police and Whychavon's district and town councils. The campaign called, People Like Us Serving People Like You, includes a press launch, as well as PR and adverts focusing ...
of gauging campaign success by weighing piles of press cuttings. But despite the lack of enthusiasm for AVEs ... it deserves and become a commodity discipline just putting out press releases.' If this analysis proves ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.