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of the titles that media agency press departments had written off during the last set of ABCs, did not fair as badly as predicted, as the National Magazine Company s Esquire only dropped by 1.7% period on period ... market leadership into 2011 and beyond." Amy King, deputy head of press at MPG Media Contacts, said ...
The publisher is to scrap the long-standing method of trading advertising space, cost-per-single-column-centimetre (SCC), which it and other national newspapers currently use to negotiate rates with media agencies ... at a discount to rival national newspapers. The strategy is News International's latest effort to lift ...
The decision will mean the creation of a larger media network with combined operations in Beirut, Riyadh, Casablanca and headquarters in Dubai. Media Insights is partially owned by Grey Global. The agencies will handle clients including Nestle, National Bank of Abu Dhabi, Volkswagen Audi Group, P G ...
under its new Russian ownership. According to the latest National Readership Survey (NRS) figures ...
Ponder will be responsible for commercial revenues from international and pan-regional advertisers, and through local sales operations. Prior to his appointment, Ponder spent eight years as senior account director at Fox International channels in London, in a role in which he represented National Geographic ...
and its multimedia portfolio includes national newspapers, radio stations, magazines, websites and B2B ...
was conducted amongst 1,592 UK respondents representing the national demographic. Earlier this week News ...
provides information on defence and national secutiry, to track users of its services. Dell said: "We ...
The Sunday Times will publish its annual list of the countries wealthiest people this Sunday, which will show that the Barclay brothers' fortune has shot up from 1bn in 2009 to 1.8bn in 2010, pulling them further ahead of rival national newspaper owners including Richard Desmond and Lord Rothemere ...
circulation of 3,005,308. The 20p Daily Star was the only national daily newspaper to register a year ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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