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Capital One Cup 'will help brand stand for opportunity'

and want that to come across." National sponsorship is new territory for Capital One, which started ... to the football competition's national reach after it emerged Carling was bringing its association to an end ...

Garmin signs six-figure deal with Sugar's Amscreen

using services such as Amscreen s Flexible National Content (FNC) software, which allows brands to adapt ... of national sales Jamie Lindsay as its new UK managing director , replacing former European managing director ...

Ernst & Young appoints UM International for global media

and national marketing teams will be able to lean on the work produced by UM International. Eddie Bowman ...

Think BR: Cookie monsters

in order to comply. Unsurprisingly, this is a story which was carried by all the national press ... and bad practice. A quick audit of the national press online sites showed us some stark contrasts ...

Understanding the customer journey

overview of the numbers. Our total sample was 3,700, broken down as 1,500 on the nationally representative ... by category, magazines, radio, online, TV and press all have a share of the honours. But in all categories ...

Media: Sixties radio launch an absolute success

National station Absolute Radio launched digital brand Absolute Radio 60s to complement its other..., such as The Beatles and Aretha Franklin, but not Sir Cliff Richard. The team issued a press release stating its ... was covered on BBC Radio, ITV's Lorraine and BBC local radio. It generated 190 press articles, as well ...

IPC appoints internal candidate Williams as new editor of NME

leadership, Kruger magazine went from a small fanzine in Cardiff to become a national magazine with multi ...

Neil Jones joins Johnston Press as commercial chief

of group commercial and marketing director at Johnston Press..... Jones will report to Highfield and be responsible for driving national ad sales, devising joined ...

Arif Durrani: Can Neil Jones help transform Johnston Press?

International, has opted for the red pill and decided to stick with the embattled press for a little while ... director of Johnston Press. His arrival coincides with major cost-cutting at the publisher as it tries ... strategy, with responsibility for subscriptions as well as its advertising. The vision of Johnston Press ...

PR professionals urged to show caution over correspondence with media

's former comms chief Guto Harri to a BBC reporter, in which he threatened to use contacts in the press ... relationships with the press to overstep the mark. Journalists understand on and off-the-record, but the law ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.