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National Grid has launched a pitch process for its public affairs work, as the energy industry...areas of energy, climate change and skills. The review came as it was revealed that National Grid had ...
. When brands were mainly local/national constructs, each brand manager was a big fish in a small pond. But you can't have 50 or 60 national brand managers each 'managing' a global brand: the brand strategy ... was brand manager for Smirnoff nine years ago, I produced one TV ad a year and perhaps two press ads. We ...
are the nationalities. Right now, British brands represent a relatively safe investment for cash rich Chinese companies ...
The study, by social enterprise Behaviour Change, looked at the current state of green consumer behaviour in the UK, covering everything from loft insulation to flying, using a nationally representative sample of 1,000-plus qualitative fieldwork. It found that while easy behaviours such as recycling were ...
in [the] self-regulatory approach". He also pressed marketers to consider their approach to online ...
wanted a creative and attention-grabbing campaign that tapped into the nation s celebratory mood ...
Lord Hunt, chairman of the Press Complaints Commission (PCC), has welcomed calls for media reform...that the system of press regulation is in need of major reform in order to create a new, independent and powerful ... ." Whittingdale described the recommendations as offering one "last chance" for the UK s press industry to avoid ... role the press plays in holding politicians and others in power to account." Touching upon ...
of Health Responsibility Deal, which aims to cut 5bn calories from the nation's daily diet.
of experience to this role. This is a recognition of EEF s crucial role at European, national and regional level ... J, Ciba-Geigy, Scottish Courage and Littlewoods. She was also head of press and PR at Manchester ...
in the future of press regulation following the closure of News of the World . Warning that "pressure had ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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