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NEWS: Business rates PR highly

to business marketing tool, according to a new survey....Public relations is seen as giving the best value for money and is the most highly rated business to business marketing tool, according to a new survey. The survey of 103 marketing professionals found that, in terms of return on investment, PR was rated higher than 17 other marketing ...

Ex-Edelman heads launch agency

The three most senior bosses to leave Edelman London in the last year have regrouped to form a new...- left the company in July (PRWeek, 5 July) nine months after taking control. ReputationInc's business ...

DIARY: Brighton is the business - no, honestly, it is!

's railway station to proclaim to potential new clients that their city, not London, is the place to be ... by Midnight along with fellow Brighton new media companies Spanner Works and Nvisage. But Caraline Brown ... to be, in light of recent rail chaos for commuters. She said: 'We are losing business and money ...

STOP PRESS: Havas reports impressive financial figures

.8 per cent to pounds 2.96 billion and major account wins led to an increase in new business billings...Havas Advertising reported strong growth for the first half of 2000. Gross income was up by 38.8 per cent to pounds 2.96 billion and major account wins led to an increase in new business billings of 41 per cent. The figures do not include the acquisition of Snyder Communications. ...

FOCUS: BUSINESS TELEVISION - Looking at BTV from a different angle/Organisations are discovering

business television (BTV) network....business development and enable IFAs to pick up ideas for new and existing clients, explains sales ... business television (BTV) network. BTV has taken a long time to come of age but, despite fears ... used only by large corporates to a mainstream business communications tool. That time may still be a ...

NEWS: BDDP is close to ownership deal with FD directors

BDDP, over future ownership of the business....Financial Dynamics is close to reaching agreement with its French parent, the advertising agency BDDP, over future ownership of the business. From January, equity and therefore profit is likely to be split 50/50 between senior executives at Financial Dynamics and BDDP. Documents ...

NEWS: PR EUROPE

and AT s directory enquiry service, is keen to target new business opportunities in the telecoms sector following deregulation in 1998. SRRP won the business last week following a competitive pitch. Fees on the account ... . Deurinck ran EAT for four years, prior to which he ran the Belgium/Luxembourg Chamber of Commerce in New ...

NEWS: PR EUROPE

BRUSSELS: Schreiber takes new post...BRUSSELS: Schreiber takes new post Piers Schreiber, The Rowland Company s general manager for the Czech Republic and Slovakia, has been promoted to the new post of business development manager ... executive Stephanie Molyneux (pictured), Schreiber will introduce new business from western Europe ...

How to get ahead in business

We all know why business needs good public relations. But how do PR consultancies become good...We all know why business needs good public relations. But how do PR consultancies become good businesses? Sandy Anderson must be wondering what hit him. The pounds 33 million ... for the business of public relations, which has had its fair share of successes and failures over the last 25 ...

NEWS: STOP PRESS

in the UK and the US. The agency worked on the privatisation process last year. The business is worth ... charge of PR for the firm s savings and lending activities. Bite celebrates clutch of new business Bite, the self-styled consumer tech agency, has scooped a clutch of accounts worth around ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.