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NEWS: Sema switches business and IT PR to Firefly

Communications and hired Firefly to handle its business-to-business and technical PR in the UK....Communications and hired Firefly to handle its business-to-business and technical PR in the UK ... managers in Sema s seven business units to promote the full range of its services to potential business ... the business, management and public service press. The company, which posted an 18 per cent rise in profits ...

NEWS: Hewlett Packard reviews PR for business push

of Hewlett Packard s computer organisation business unit together with its PC division, put up its PR ... , she said, reflect on Insight s performance. It is an opportunity to talk to new agencies ... relations brief focusing on the computer and business press, the account involves positioning Hewlett ...

CAMPAIGNS: Business to business; Firefox hooks its press targets

the personalities behind the company as Britain s First Internet Millionaires , and this time developed new ... full page in the Sun, a small piece in the FT and an item on Channel 4 News. Regionally ...

MEDIA: UPI’s news full of eastern promise for UK business

its calls a comprehensive news service for UK companies doing business in the Middle East....Privately-owned press agency United Press International has teamed up with the BBC to create what its calls a comprehensive news service for UK companies doing business in the Middle East. UPI will carry BBC Monitoring s international broadcast coverage on its IBM compatible software ...

NEWS: H&K bid to keep 3Com business

to keep the business this week against a shortlist of two other agencies. H s rapid expansion ... and business public relations. 3Com Europe comprises six national subsidiaries based in the UK, France ...

Midnight wins out in pitch for Adobe business

Software supplier Adobe has hired its first retained PR agency in four years, Brighton-based new...Software supplier Adobe has hired its first retained PR agency in four years, Brighton-based new media agency Midnight Communications. Midnight won the business following a competitive pitch ... s digital media and web design software products to trade, business and consumer media. Senior ...

PR EUROPE: MILAN - Business Press plans to expand

Hi-tech agency Business Press is to set up a new division or sister company to deal with marketing...Hi-tech agency Business Press is to set up a new division or sister company to deal with marketing communications. Managing director Diego Biasi said that it was still unclear what form the new ... 60 per cent of Business Press s business was public relations there was an increasing demand ...

COMMENT: PLATFORM; Technology never won a business pitch

to personal values, says Cristina Stuart Pitching for new business is fast becoming a hi-tech affair ... not visuals or equipment. I have seen far too many new business pitches delivered by anxious ... and question this dependency on highly visual presentations. Surely, each new business opportunity should ...

TOP 50: HI-TECH PR: The hard drive towards hi-tech

and consumer audiences beyond the confines of the IT industry. This has created new business opportunities...and consumer audiences beyond the confines of the IT industry. This has created new business opportunities ... as well as business from IT companies new to PR. As a result, qualification for entry into the hi ... driver of future business, according to many agencies including Profile and A Plus. Another new ...

Inferno is given Microsoft Business Solutions brief

Microsoft has handed the PR account for its Business Solutions division to newly created Next...Microsoft's main agency roster. Speaking to PRWeek at the time of the pitch, Business Solutions PR manager ... of what is a relatively new division, as it has been formed to house two acquisitions - Great Plains ...

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