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City & Corporate: Companies make a virtue of doom

robust performance given what is happening in its advertising markets. But the good news was ignored...The values of the stock market, and with it the PR approach of companies, has become inverted. Normally companies play up the good points and down-play those that disappoint. In recent weeks this has changed. Now companies seek to outdo each other with bad news. Thus Yell was followed by Virgin Media ...

INTERNATIONAL BRIEFS: US corporate comms managers paid more

NEW YORK: US corporate comms managers are paid more than their advertising and marketing

BEHIND THE HEADLINES: Golly axe turns focus onto corporate identities

Fresh ad campaign, it emerged this week. The news comes just a week after jam company Robertson ... of the controversial emblem, campaigners are taking it as their cue to focus on other corporate identities they consider unsuitable. While spokespeople for Robertson's refused to add to news that the company ...

BEHIND THE HEADLINES: Golly axe turns focus onto corporate identities

Fresh ad campaign, it emerged this week. The news comes just a week after jam company Robertson ... of the controversial emblem, campaigners are taking it as their cue to focus on other corporate identities they consider unsuitable. While spokespeople for Robertson's refused to add to news that the company ...

NEWS: Swinburn takes reins at Eagle Star

Eagle Star has appointed Paul Swinburn to the new post of corporate affairs director to head up...Eagle Star has appointed Paul Swinburn to the new post of corporate affairs director to head up the insurer s public relations activities worldwide. Swinburn, previously corporate communications ... charge of media relations, corporate PR, government relations and regulatory affairs for Eagle Star ...

NEWS: BM Europe offers clients ads service

Burson-Marsteller Europe is to offer clients corporate and issues advertising campaigns...Burson-Marsteller Europe is to offer clients corporate and issues advertising campaigns ... Bill McQuillan - both were formerly at Grey s corporate and business-to-business agency, Grey ... in corporate and business-to-business campaigns. The agency merged with Harold Burson s PR business in 1953 ...

Stop Press: Corporate comms students get mentors

The Southampton Institute's Corporate Communication and Advertising degree students will now have...The Southampton Institute's Corporate Communication and Advertising degree students will now have access to a mentoring scheme. Final-year students will receive advice from professionals working in careers they hope to enter, including PR, marketing and advertising. ...

City & Corporate: Adventis launches comms push ahead of flotation

Marketing and advertising firm Adventis this week kicked off a financial comms offensive ahead of a planned listing on the AIM.

NEWS: PR EUROPE

. Deurinck ran EAT for four years, prior to which he ran the Belgium/Luxembourg Chamber of Commerce in New ... : Stuurman heads SPT corporate Czech telecommunications giant SPT Telecom has appointed Robert Stuurman to the newly-created position of director of corporate communications. The Dutchman is part ...

NEWS: STOP PRESS

Uncertain PR future at societies merger Mike Jones, head of Sun Alliance group corporate affairs, and Roy Randall, Royal Insurance head of group corporate relations, have said it is too early ... five-strong corporate relations team at HQ and 15 people regionally. Kingfisher hunts ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.