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Starcom MediaVest Group scoops $600m global Novartis media

20 Dec 2011 | by Mark Banham

The account, which includes over-the-counter medicines including Tixylix, Savlon and anti-smoking product Nicotinell, is worth 9m in the UK, according to Nielsen. The global account is expected to be run from Starcom MediaVest Group s London office. The Publicis-owned agency will take on the business ...

Agencies line up for Novartis digital task

26 Aug 2010 | by Matt Williams

' brand websites to make them more consumer-friendly. Novartis, which owns brands including Nicotinell ...

GSK calls pitches for NiQuitin and Alli

09 Apr 2009 | by Caroline Lovell

account for Nicotinell, the nicotine replacement brand owned by Novartis AG. Due to this conflict ...

The Work: New Campaigns - UK

20 Mar 2009

involved in changing the system. NICOTINELL - HAVE A JOKE, NOT A SMOKE CREDITS Project: Have a joke, not a smoke Client: Pavan Chandra, brand manager, Nicotinell Brief: Raise and reinforce the brand ... : Cigarette bins in central London THE LOWDOWN Nicotinell is encouraging smokers to "have a joke, not a ...

Nicotinell plasters London with jokes for National No Smoking Day

11 Mar 2009 | by Noel Bussey

" for Nicotinell, supporting National No Smoking Day today....The agency has placed stickers, designed to look like the warnings on the side of cigarette packets, on smoking sites all over London. Each one has a joke on it, such as "I've got a suit made of crispy brown leaves. It's a bit last season though", and is branded with the Nicotinell "Have a joke ...

Nicotinell in six-figure sponsorship deal with UKTV

04 Feb 2009 | by Maisie McCabe

LONDON - Cigarette replacement therapy Nicotinell is to sponsor three hours of comedy-related shows...Research by Nicotinell has shown smokers most crave a cigarette between 5pm and 8pm, and it will be the exclusive broadcast sponsor between these times every evening from next Monday (9 February) until mid-June. The campaign will be called "The Gag Break" and will feature a stand-up comedian telling jokes in situations ...

Nicotinell idents invite smokers to take a gag break

26 Jan 2009 | by Hadassah Nymark

LONDON - Euro RSCG has created a new campaign for the stop smoking aid Nicotinell, with a 5-9pm...between programming from 5-9pm. Project Fancy a Gag? Client Pavan Chandra, Brand Manager, Nicotinell ...

Spink signs director as it looks to future

14 Aug 2008 | by Gemma O'Reilly

' experience with consumer healthcare brands such as Nicotinell, Voltarol, Tixylix, Listerine and Calpol ...

Spink hires Cadbury marketer

11 Aug 2008 | by Gemma O'Reilly

Margaret Meldrum joins with over 10 years experience, responsible for leading consumer healthcare brands such as Nicotinell, Voltarol, Tixylix, Listerine and Calpol during her time at Novartis, Pfizer and Warner Lambert. She joins from her role as marketing manager at confectionary giant Cadbury. Her role ...

Nicotinell set to assign POS task

04 Mar 2008 | by Ed Kemp

LONDON - Nicotinell is searching for an agency to handle its point-of-sale and direct brief....The smoking-cessation brand, which is owned by Novartis, has already approached a number of UK agencies regarding the business, for which there will be a pitch. Nicotinell is currently running a TV campaign using the strapline Lose the smoke, Keep the fire . As part of a revamped online strategy ...

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