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CAMPAIGN MEDIA AWARDS 1998: The Times Newspapers Award - Best Sponsorship - Nicotinell

NICOTINELL...NICOTINELL The campaign set out to maintain brand awareness among London smokers who ... are found every four to five metres. This made for 3,300 Nicotinell messages in all. They reached one ... and was supported with various marketing initiatives. WINNER Title: Nicotinell Media Agency ...

Nicotinell plasters London with jokes for National No Smoking Day

" for Nicotinell, supporting National No Smoking Day today....The agency has placed stickers, designed to look like the warnings on the side of cigarette packets, on smoking sites all over London. Each one has a joke on it, such as "I've got a suit made of crispy brown leaves. It's a bit last season though", and is branded with the Nicotinell "Have a joke ...

Nicotinell idents invite smokers to take a gag break

LONDON - Euro RSCG has created a new campaign for the stop smoking aid Nicotinell, with a 5-9pm...between programming from 5-9pm. Project Fancy a Gag? Client Pavan Chandra, Brand Manager, Nicotinell ...

Diary: Turkey of the Week - Euro RSCG Life/Nicotinell

for Nicotinell:

NEWS: Nicotinell takes on Nicorette gum with Mellors Reay TV ad

version of Nicotinell, which helps smokers to break the habit....Zyma Healthcare is putting pounds 1.5 million behind a new initiative to firmly establish the gum version of Nicotinell, which helps smokers to break the habit. Although the brand claims ... of Nicotinell gum - available in the original fruit and new mint flavours - which was launched last summer ...

Diary: You must remember

. British Gas; 3. Nicotinell. The theme was devils.

MEDIA CHOICE

Eleanor Trickett chooses Nicotinell enamel signs appearing below the No Smoking signs...Eleanor Trickett chooses Nicotinell enamel signs appearing below the No Smoking signs on the London Underground: These work! My boyfriend gave up smoking for the new year and, as we were stepping out of the tube the other day, he saw this plaque and truly felt that someone cared ...

ANALYSIS: Sale of the week

, as nicotine patch brand Nicotinell embarks on its annual advertising blitz. One of the main ... of Nicotinell, for a mammoth lung-cleaning drive. The pounds 150,000, three-month campaign, running until mid-March, extolls the virtues of a smoke-free existence with the helping hand of Nicotinell ...

NEWS: Ciba-Geigy triggers ad review ahead of drug giants’ merger

. Ciba-Geigy s main European brand is the anti-smoking product, Nicotinell, but the company also owns ... handles the Nicotinell brand in the UK. MediaCom, Grey s media dependant, is tipped to pick up ...

CAMPAIGN DIARY: Mellors Reay director reckons his other job wasn’t a patch on this

the account for the rival brand, Nicotinell. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.