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CAMPAIGN MEDIA AWARDS 1998: The Times Newspapers Award - Best Sponsorship - Nicotinell

NICOTINELL...NICOTINELL The campaign set out to maintain brand awareness among London smokers who ... are found every four to five metres. This made for 3,300 Nicotinell messages in all. They reached one ... and was supported with various marketing initiatives. WINNER Title: Nicotinell Media Agency ...

NEWS: Nicotinell takes on Nicorette gum with Mellors Reay TV ad

version of Nicotinell, which helps smokers to break the habit....Zyma Healthcare is putting pounds 1.5 million behind a new initiative to firmly establish the gum version of Nicotinell, which helps smokers to break the habit. Although the brand claims ... of Nicotinell gum - available in the original fruit and new mint flavours - which was launched last summer ...

Novartis names two in replacing Lyons Waddell

Savlon and nicotine replacement brand Nicotinell to other agencies....cream Savlon and nicotine replacement brand Nicotinell to other agencies. Red Rooster PR started work this week on a pounds 100,000 consumer and trade PR account for Nicotinell, while ... as Novartis looks to give Nicotinell s marketing a more positive edge, changing its strapline from It needn ...

Digital: Niquitin rolls out interactive push

CQ, Nicorette and Nicotinell brands that dominate the sector. ...

Healthcare: No-smoking area

Consumer Health's Nicotinell and GlaxoSmithKline's NiQuitin CQ. The 'three Nics', as they are sometimes ... for Nicotinell, Red Door Communications represents NiQuitin CQ and Fuel PR handles Nicorette. Cohn & Wolfe has ... to succeed,' she adds. With this in mind, the focus of Nicotinell's PR is to inspire and support those who ...

Red Rooster takes PR for Novartis products

brands nicotine replacement product Nicotinell and sunscreen range Piz Buin. James Ball ... , with account manager Lisa Mosby looking after Nicotinell. The company has other agencies including GCI ...

Sector Insight: Smoking cessation - Smoke-free zone

(Nicorette), GlaxoSmithKline (NiQuitin CQ) and Novartis (Nicotinell). Nicorette - the first NRT brand, which ... and then Nicotinell. Pfizer bought Nicorette in 2003 with the acquisition of Pharmacia Upjohn. The brand offers ... patches, gum and lozenges. It introduced waterproof, transparent patches in 2001. Novartis' Nicotinell ...

Nicorette hands dollars 40m global task to BMP DDB

of Nicorette s main rival, Nicotinell, launched a nicotine patch called Nicoderm in May. Pharmacia ...

Digital: Niquitin relaunches quit site

, including Nicorette and Nicotinell, are also launching advertising campaigns to exploit the potential ...

Novartis painkiller Voltarol to sponsor ITV's The Royal

other brands include Nicotinell and anti-septic cream Savlon, spent £6.9m on advertising last year ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.