Starcom MediaVest Group scoops $600m global Novartis media
20 Dec 2011 | by Mark Banham
The account, which includes over-the-counter medicines including Tixylix, Savlon and anti-smoking product Nicotinell, is worth 9m in the UK, according to Nielsen. The global account is expected to be run from Starcom MediaVest Group s London office. The Publicis-owned agency will take on the business ...



