24 May 2012
| by Maisie McCabe
600,000, according to figures from Nielsen.
In September last year, Arcadia appointed Cheethambell ...
24 May 2012
| by Anne Cassidy
The pitch is thought to have been called by the company s headquarters in Switzerland.
Publicis Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia.
Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ...
24 May 2012
| by Nick Batten
, according to Nielsen. Aside from Nivea, other Beiersdorf products include Elastoplast, Maestro, Slek ...
17 May 2012
| by Claire Beale
such as cars. Though Facebook is now working with Nielsen and comScore to track ad impact, it's harder ...
26 Apr 2012
| by Campaign staff
on data supplied by Nielsen and NM Incite....: Nielsen TV Brand Effect and NM Incite. Only new ads airing 1-31 March 2012. Minimum sample = 150. ...
11 Apr 2012
| by Ben Bold
of the biggest spenders at airports, accounting for a mere 6% of airport OOH spend, according to Nielsen data ...
11 Apr 2012
| by Anne Cassidy
The supermarket is a founding client of the agency, which launched seven years ago. The Red Brick Road intends to repitch for the business.
More than two-thirds of the agency's 163 million billings are attributable to the retailer, according to Nielsen figures.
The intermediary Oystercatchers is handling ...
02 Apr 2012
| by Staff
Nielsen billings 2011
39m
Nielsen billings 2010
16m
Declared income
n ...
Nunn, as its first head of communications planning. DraftFCB also appointed Rob Nielsen from Saatchi ...
02 Apr 2012
| by Staff
Stuart Bowden managing director
Sarah Hennessy deputy managing director
Nielsen billings 2011
687m
Nielsen billings 2010
665m
Declared income
35m (2010 ...
02 Apr 2012
Craig Mawdsley joint planning director
Nielsen billings 2011
377m
Nielsen billings ...