Co-op reappoints Rocket and Rapp Media to handle £54m media account
05 May 2009 | by John Reynolds
the Co-operative Group spent a total of 43.4m, according to The Nielsen Company. The decision to review ...
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Murdoch aims for £30m a year from new ad deal
28 Jun 2010 | by John Reynolds
revenues as it bids to offset declining circulations across its titles. According to Nielsen, advertising ...
And the winner is ... cinema
01 Apr 2009 | by Jane Bainbridge
? In 2008, cinema ad spend reached 170.7m (source: The Nielsen Company), up slightly on the 2007 figure ...
Lloyds Banking Group reviews its £77m media accounts
31 Mar 2009 | by Arif Durrani
The financial giant was created last year following the merger of Lloyds TSB with HBOS. The review comes as the company looks to slash about 30% of spend off both accounts, according to an insider involved. The Nielsen Company records Lloyds TSB spending 37m on media in the 12 months to 31 January ...
MediaVest wins Book Club work
31 Mar 2009 | by Arif Durrani
at Book Club Associates. According to The Nielsen Company, the firm spent 4.3m on media in 2008 ...
Credit Insurance: Risky business
25 Mar 2009 | by Kunal Dutta
. All Nielsen figures for the 12 months to end September 2008 ...
Telegraph has more UK web users than Guardian
17 Mar 2009 | by Staff
newspaper website. According to Nielsen Online data for February, however, Telegraph.co.uk, with a 4...The Nielsen data sheds further light on the usage of UK newspaper websites that ABCe does not ... Online than they do on other sites. Note: Nielsen Online unique audience figures are based on an individual's site visit being counted only once. In the UK, Nielsen Online is based on a panel made up of a ...
Trend for strong to grow stronger is set to continue
25 Feb 2009 | by Steve Barrett
The release of The Nielsen Company's annual agency billings table is always an eagerly awaited
Planet Media - A speed-read guide to the major developments of the week
20 Jan 2009 | by Staff
Publishing, PHD, Cannon, Guardian Media Group, Nielsen Global....spend in Q3 2008 Source: Nielsen Global AdView Report ...
Universal Music kicks off review
13 Jan 2009 | by Arif Durrani
, the company posted sales down 6.2% for the first nine months of the year. According to Nielsen Media Research ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
