STOP PRESS: Nike create role to better co-ordinate PR
15 Mar 2002
CONSUMER: Nike has created a new role to better co-ordinate its PR, advertising and marketing
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- PR Week UK (5)
ANALYSIS: Chime's Bell keeps stoking the fires
16 Aug 2002 | by Adam Hill
. Freuds - with a raft of big-name consumer clients including Mercedes and Nike - would reinforce a Chime ...
FOCUS: YOUTH MARKETING - It’s time to look for a new channel/The death knell is beginning to toll across Europe for TV advertising aimed at kids, and PR people are coming up with more innovative methods of marketing to the under-12s. Lexie Goddard
03 Sep 1999 | by LEXIE GODDARD
-thirties and are still highly aware of youth culture. They would much rather be classified as Nike trainer ...
TBWA Simons Palmer appoints MacLaurin
09 May 1997 | by JEMIMAH BAILEY
. Clients include Nike, Sony PlayStation, Nissan, Wonderbra and Chivas Regal. One of MacLaurin ...
FOCUS: INTEGRATED MARKETING; Mixing the right recipe for success
05 Jul 1996 | by uDanny Rogers
example is Cohn and Wolfe s media relations support of Nike s Dream Team advertising around the 1994 FA ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
