Diary: Hit or Miss... Free shoes
22 Apr 2005
agencies and, as yet, overlooked in the UK.Nike managed to hijack coverage around last Sunday's London
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time around, many media loudly proclaimed that Nike 'won the World Cup'. They were not only referring to the Nike-sponsored Brazil team beating Adidas-sponsored Germany in the final - and Nike-sponsored Ronaldo scoring the winning goal - but to Nike, not an official competition sponsor, outflanking Adidas with some ...
agencies and, as yet, overlooked in the UK.Nike managed to hijack coverage around last Sunday's London
the mistakes of others, such as Enron or Nike,' says Stuart Smith, joint chief executive of Edelman London ...
-Cola 40 33 Nike 43 29 Exxon/Mobil Esso ...
McDonald's France CEO Dennis Hennequin, BNFL director David Bonser, Nike VP corporate comms Kirk Stewart ...
. FFI Beatwax handled broadcast media for the event last year. Other clients include Rizla and Nike....Youth marketing agency FFI Beatwax has been hired by Universe, the organisers of dance event Tribal Gathering. The agency has been briefed to promote events in the UK, Denmark and the US in 1998. FFI Beatwax handled broadcast media for the event last year. Other clients include Rizla and Nike. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.