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DDB scoops two golds at Clios

included AlmapBBDO Sao Paulo, which picked up the accolade for agency of the year. Nike won advertiser ...

Close-Up: Young runners reclaim the streets with Nike GRID

Nike's brand engagement idea saw fun and competition rule over technology. W&K's Graeme Douglas...Nike is a brand built on running. Trace the company's lineage back and you eventually arrive about 40 years ago, with the running pioneer and legendary Nike co-founder Bill Bowerman's quest to build ... worked. That quest for innovation is also something that's inherent in Nike's DNA and drives not only ...

The World's Leading Independent Agencies 2010: Change integrated

. This is probably a good moment to quote the final line Michael Jordan makes in one of his Nike ads, which (as you ...

Diary: Turkey of the week - Nike

for Nike, which sees Tiger Woods make his first advertising appearance since revelations about his private

Close-Up: Why Tait's heading Stateside to transform W&K

recently, especially in Portland, with work such as Nike "chalkbot", the digital activity around the launch ...

Close-Up: Ethnic advertising to shake off 'minority discipline' tag

recently ran an initiative for Nike to build loyalty among young urban footballers. "Obviously youngsters ...

Making the cut

's Nike spot which saw Brazilian footballers dribbling through an airport departure lounge. Not surprisingly, the latter features on the list of work of which he's most proud along with the Nike "tag" spot ...

Close-Up: Football turns to advertising to win over fans

merchandise. Man Utd's kit manufacturer, Nike, or shirt sponsor, AIG, major sources of revenue for the club ...

Diary: Tait's are big shoes to fill

Tait has decided to leave behind a pair of Nike Air Moire in royal blue, under his Poke desk for his replacement. Given the shoes are a size 9, he must be assuming his successor will be a man - what about equal opportunities, eh Tait? ...

Close-Up: When an awards show turned to crowdsourcing

the faith in the future. The technological Nike "Chalkbot" by Wieden & Kennedy Portland, which used ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.