Mars named Cannes Advertiser of the Year
03 May 2012 | by Daniel Farey-Jones
2008 P G 2007 Honda 2006 Adidas 2005 Sony PlayStation 2004 BMW 2003 Nike 2002 Swatch 2001 ...
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Apple cements most valuable brand status as UK's giants slide
22 May 2012 | by Daniel Farey-Jones
Disney 17,056 -1% 13 44 Nike 16,255 17% 4 45 Accenture ...
Marc Pritchard interview: How P&G 'cracked' social ROI
28 Mar 2012 | by Noelle McElhatton
. They re really making Nike mad. But they re good and I really like them because of the excitement ...
Rolex, Coca-Cola and Google top Consumer Superbrands of 2012
27 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
.11 23 Glenfiddich 61.61 24 Nike 61.40 25 Twinings 61 ...
Helen Edwards: Agencies and accusations of plagiarism
15 Feb 2012 | by Helen Edwards
partner at Passionbrand 30 seconds on: curated ads Nike s latest TV spot, Make it count ...
Have Olympic organisers gone too far by taping over logos on toilets? The Marketing Society Forum
15 Feb 2012
ware', in advance, but that aside, it has no choice. Ever since the notorious Nike Village ...
An absence of leadership
14 Feb 2012 | by Onesixtyfourth
3.7% Virgin 4.5% Coca Cola 3.4% Nike 4.0% Walmart 3 ... lag significantly behind Apple. Tesco, Virgin, Nike and the 2012 Olympics follow in the UK ...
Reputation Survey: Olympic sponsors
26 Jan 2012 | by John Owens
, the gap between official Olympics sponsor Adidas, at 27 per cent, and non-sponsor Nike at 22 per cent ...
Brand manager of the week: Catherine Meardon, European brand manager, Midori
06 Dec 2011
-time favourite slogan? Nike's 'Just do it' - that's my attitude to life. - If you could get tickets to any ...
Vodafone's Danielle Crook embraces 'unsafe' decisions in the name of creativity
17 Nov 2011 | by Nicola Clark
prestigious accounts, including the 38m global Nike business, and pitched for and won the prized Diet Coke ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
