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McLaren Automotive has appointed a leader for its global PR team, who joins from Nissan....Wayne Bruce joins the company as head of PR following time spent at Nissan s luxury brand, Infiniti. The role was formerly held by Mark Harrison, who recently took the post of regional director ... in its exciting story. As well as Nissan, Bruce has worked at SEAT and Volkswagen. Before this, he ...
The Nissan brand has rarely taken centre stage, compared with its more illustrious competitors, but in the past few weeks it has been firmly in the spotlight. Nissan marketing director Steve McLennan on the marque's strategy Earlier this month, Nissan triumphantly revealed record UK sales, achieving its ...
Nissan is launching its first short film, featuring Bollywood's hottest star Ranbir Kapoor....The five-minute film, set in India and created by AKQA, features two lovers who are torn apart, only to be reunited with the help of more than a dozen Nissans. The online film will launch today (30 March) on Facebook and YouTube, and in cinemas across India. The film is part of the car marque ...
TBWA has created a pan-European campaign for the Nissan Juke, communicating the brand's new...The 60-second TV spot tells the story of assembling the Nissan Juke in a world of adventure sports. It is set to a musical backdrop composed by The Horrors. ...
Nissan is moving away from its urban-themed ad campaigns with a fresh pan-European marketing...The car marque is introducing the strap-line "Nissan. Innovation that excites", which will debut ... product-led strategy to a more brand-led approach. Nissan's advertising section manager for marketing, Timoth e Gazeau, told Marketing that Nissan had previously targeted an audience of male first-time buyers ...
Nissan has signed a £1m partnership with Global Radio to sponsor John Suchet's morning show...in London in April and September. Nissan's Micra and Note models will be the headline sponsors of John ... . The Classic FM deal follows TV, radio, print and online marketing to support the launch of the Nissan Micra Dig-S in 2011. Grainne Arnold, advertising and media manager at Nissan, said: "Classic FM ...
Car giant Nissan is seeking a UK-based PR agency to handle its corporate PR activities across key..., Nissan general manager corporate and brand comms, Africa, Middle East, India and Europe, who is based ... should contact us. Pitches are due to be held during January. This is the first time Nissan has ... . Nissan is targeting UK-based PR agencies as it sees the region as having a massive strategic importance ...
TBWA\Chiat\Day Los Angeles has created a spot for the Nissan Leaf as the brand celebrates its first
Nissan is running a direct mail campaign to highlight the Qashqai's high-tech cameras, which help...The pack, created by Tullo Marshall Warren, will contain a pair of sunglasses with mirrors, which allow the wearer to see behind them. Activity is designed to fit into Nissan s positioning ... . Nissan claims this is the first affordable family car to offer this technology. The direct mail ...
You can't believe everything you see in Nissan's latest effects-laden Qashqai campaign, created
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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