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The Nissan brand has rarely taken centre stage, compared with its more illustrious competitors, but in the past few weeks it has been firmly in the spotlight. Nissan marketing director Steve McLennan on the marque's strategy Earlier this month, Nissan triumphantly revealed record UK sales, achieving its ...
.6%, placing it behind Nissan, Toyota, Hyundai and Kia. Although this was partly caused by a gap between model ... . Unlike rival Japanese marque Nissan, Moll is also sceptical about playing upon any British 'credentials ... on Hyundai, Nissan and Toyota. Develop a personalised digital marketing strategy , without compromising ...
are the occupants of the next nine places down the league table. The monopoly of Asian marques (Nissan, Mitsubishi ...
Nissan is launching its first short film, featuring Bollywood's hottest star Ranbir Kapoor....The five-minute film, set in India and created by AKQA, features two lovers who are torn apart, only to be reunited with the help of more than a dozen Nissans. The online film will launch today (30 March) on Facebook and YouTube, and in cinemas across India. The film is part of the car marque ...
TBWA has created a pan-European campaign for the Nissan Juke, communicating the brand's new...The 60-second TV spot tells the story of assembling the Nissan Juke in a world of adventure sports. It is set to a musical backdrop composed by The Horrors. ...
Nissan is moving away from its urban-themed ad campaigns with a fresh pan-European marketing...The car marque is introducing the strap-line "Nissan. Innovation that excites", which will debut ... product-led strategy to a more brand-led approach. Nissan's advertising section manager for marketing, Timoth e Gazeau, told Marketing that Nissan had previously targeted an audience of male first-time buyers ...
Nissan has signed a £1m partnership with Global Radio to sponsor John Suchet's morning show...in London in April and September. Nissan's Micra and Note models will be the headline sponsors of John ... . The Classic FM deal follows TV, radio, print and online marketing to support the launch of the Nissan Micra Dig-S in 2011. Grainne Arnold, advertising and media manager at Nissan, said: "Classic FM ...
registrations during 2010. In comparison, fellow Japanese brand Nissan grew its share of the new car market ...
reviewed their PR support include Fiat for its Jeep and Chrysler brands in the UK, and Nissan, which ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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