Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
Nokia Fallon Snickers Abbott Mead Vickers BBDO The Famous Grouse (The Edrington Group ...
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Helen Edwards: How Samsung trumped Nokia
09 May 2012 | by Helen Edwards, PPA, Business columnist of the year
One day, the story of how Samsung eclipsed Nokia as the number one mobile phone brand by handset ... Nokia seemed to sleepwalk its way to demotion, how its 14-year reign at the top descended into a ... be vastly different. Where Nokia resisted investment in smartphones, deeming them beyond the reach ...
Does funding innovation come before protecting marketing jobs? The Marketing Society Forum
01 Mar 2012
to be smart. Apple serves people who 'think different' and innovation flows. Nokia innovates ...
Weighing up Twitter's branded adventure
17 Feb 2012 | by Sarah Shearman
page in the past two weeks, along with British Airways, Nokia, Marks Spencer and Disney . Greater ...
Helen Edwards: Knowing when to ignore trend predictions
01 Feb 2012 | by Helen Edwards, PPA, Business columnist of the year
and Nokia navigate their future. - Trendwatching.com Describes itself as a 'world-leading trend firm ...
Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
after just over 12 months. ( Marketing ) Nokia marketing stalwart Will Harris has left his role ...
My-wardrobe.com's Rob Moss on keeping it personal while expanding globally
06 Oct 2011 | by Nicola Clark
stint at Nokia. 'I fell in love with new media working in computer games and spent six years agency ... manager, Honda 2007-2009: Global campaign manager, Nokia 2009-2011: Head of marketing, Lastminute ...
Are you being paid enough?
29 Sep 2011 | by Nicola Clark and Rachel Barnes
HEAD OF MARKETING PLANNING, NOKIA The marketing industry is still able to attract the best talent ...
Toyota named greenest brand in the world
27 Jul 2011 | by Gemma Charles
'Or al, Nokia, and HSBC all scored significantly higher in performance than perception, suggesting ... .67 -13.61 21 Allianz Financial Services 54.55 -0.13 22 Nokia ...
Cannes Lions Festival 2011: The Brands at Cannes
08 Jul 2011 | by Noelle McElhatton
, Nokia Global Marketing Creation My Best Session - Diageo's chief marketing officer, Andy Fennell ... three or four years. As Nokia is a global brand in emerging markets, too, I was interested to see how ... with contestants competing in trivia challenges and football-skills contests to win a cash prize. At Nokia we ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
