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Ernst & Young appoints UM International for global media

01 Jun 2012 | by Maisie McCabe

on a regional basis in Europe and the Americas. Creative collective The Assembly was appointed ...

SapientNitro wins McLaren digital business

31 May 2012 | by Sara Kimberley

, the Middle East and Africa, Asia-Pacific and North America including Canada. SapientNitro will work ...

Mindshare retains Unilever media buying in the US

25 May 2012 | by Daniel Farey-Jones

Eastern Europe, China, Hong Kong and Taiwan, while IPG Mediabrands' Initiative has Latin America ...

Co-op appoints Leo Burnett to £50m ad account

25 May 2012 | by Sara Kimberley

-based Co-op's 14 roster agencies were based in the North-West. The Co-op's other interests, aside from food ...

Zurich calls £100m global ad review

24 May 2012 | by Anne Cassidy

The pitch is thought to have been called by the company s headquarters in Switzerland. Publicis Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia. Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ...

Luxottica holds pitch for global media account

17 May 2012 | by Maisie McCabe

It is understood that Luxottica would like to hire a single global agency but could appoint a roster of agencies if one shop is not able to meet all its business requirements. Luxottica currently works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...

WPP lands global Bank of America ad and branding account

04 May 2012 | by Daniel Farey-Jones

WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America...The team will handle Bank of America's overall brand positioning, as well as branding ... . Bank of America spends the bulk of its estimated $2bn outlay on marketing in its home country. BBDO ... assignments", according to Bank of America. Publicis Group media agency Starcom USA will continue to handle ...

MEC appointments bolster its strategy team

26 Apr 2012 | by Maisie McCabe

MEC has appointed Michael Dick, the communications planning director at Coca-Cola North West Europe

Havas revenue rises 7.2% in Q1 but UK growth stalls

24 Apr 2012 | by Arif Durrani

satisfactory growth". No further details were provided. North America is reported to have "continued its ... was maintained with double-digit growth in Asia Pacific and Latin America. David Jones, global chief executive ...

JWT recruits Ricardo Figueira as its first digital ECD

19 Apr 2012 | by Jeremy Lee

. Figueira joined Glue Isobar in 2010 from Isobar Latin America in Sao Paulo, where he was the creative vice ...

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