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on a regional basis in Europe and the Americas. Creative collective The Assembly was appointed ...
The pitch is thought to have been called by the company s headquarters in Switzerland. Publicis Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia. Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ...
WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America...The team will handle Bank of America's overall brand positioning, as well as branding ... . Bank of America spends the bulk of its estimated $2bn outlay on marketing in its home country. BBDO ... assignments", according to Bank of America. Publicis Group media agency Starcom USA will continue to handle ...
the account after a pitch . Bradford Bingley s agency, Mediacom North, was not invited to repitch. Last ...
of next year and will run across the brand's core European, North American and Asian markets. The work ...
.6%). In the first half of 2010, Latin America and the Middle East and Africa recorded the largest increases year ...
, increased 4% on the year. Latin America witnessed the biggest uplift, ballooning 48% over the same period ...
The Aegis-owned network won the business after a pitch against the global incumbent, MediaCom, and one other network. The business includes Europe, the US, Latin America and Asia-Pacific. Deutsche ... , such as the Middle East, Latin America, Central and Eastern Europe and Asia-Pacific. ...
pitch against MediaCom North and Feather Brooksbank, in a process also handled by the AAR. Mindshare ...
-call. UBS, Bank of America Merrill Lynch, Citigroup, HSBC, JP Morgan Cazenove and Goldman Sachs are all ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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