14 Jul 2004
| by Sunara Spires, Client services director, Communique 360
succinctly made - Norwich Union Healthcare doesn't cost a fortune. It gets your attention and you get
26 Sep 2007
| by Ed Kemp
LONDON - Aviva-owned insurance brand Norwich Union will cut its 2008 marketing spend...or risk losing the business, according to insiders. The UK s biggest insurer, Norwich Union had been ...
09 May 2007
Norwich Union Healthcare is running a nationwide campaign for its Health Solutions private...will be supported by online and email activity targeting
over-35 ABC1s. Norwich Union Healthcare provides income ...
21 Mar 2007
| by Staff
LONDON - Norwich Union is backing its Pay As You Drive insurance policy with a multimedia direct...The policy employs GPS technology to track the driving habits of customers, from which it calculates their premium. The insurance company is targeting commuters and housewives with ads on Tube carriages and ticket barriers as well as on trains and in magazines and regional newspapers. Norwich Union ...
04 Apr 1996
| by JAMES CURTIS
Just three months after its launch, Norwich Union Direct has fallen out
with its below...Just three months after its launch, Norwich Union Direct has fallen out
with its below-the-line agency, City Financial Marketing.
CFM insists it resigned the account and has slammed NUD s unreasonable
behaviour . NUD claims that it fired the agency.
The direct financial services operation ...
14 Jun 2007
| by Staff
LONDON - Aviva is hunting for an agency to handle its Norwich Union Life direct marketing account....The insurance specialist has approached several agencies to pitch for a place on the Norwich Union ...
mail and response advertising for the life insurance brand. Norwich Union, which spent more than 20 ...
kicked off a statutory review of its roster of agencies for its Norwich Union Home, Motor, Healthcare ...
21 Nov 2007
| by Ed Kemp
Norwich Union has concluded a review of its direct arrangements with the appointment of WDMP....The agency will be responsible for creating direct work for Norwich
Union's insurance brands ...
for Norwich Union. In a statement earlier this year,
the insurer said: 'With more business being done online ...
, confirmed that it will cut back
both its Norwich Union and RAC marketing teams by 140 staff by the end ...
15 Nov 2004
| by Staff,
LONDON - Norwich Union, the UK's largest general insurer is launching a customer magazine to 500...Norwich Union said that the four-edition pilot to 50,000 of its customers showed 91% of customers ...
policy with Norwich Union Direct.
Sarah Black, publishing manager at Norwich Union, said: "Our research tells us that our customers trust the Norwich Union brand and are receptive to reading more about ...
09 Aug 2006
| by by Ed Kemp
LONDON - Norwich Union Healthcare, the medical insurance company, has appointed Kitcatt Nohr...The agency will also work alongside Norwich Union's other direct agency, Team Spirit, to target ...
.
A Norwich Union Healthcare spokesman added that it was considering running an above-the-line campaign to boost awareness of its brand.
According to Mintel, Norwich Union Healthcare is currently ...
11 Aug 2006
for Norwich Union Healthcare's £2.5 million direct marketing business....communications manager at the
Aviva-owned Norwich Union Healthcare, said the company was looking for
an agency ...
an understanding of the
market and its creative solutions were powerful." Norwich Union Healthcare announced a ...