Aviva/Norwich Union spend tops £5m for high-frequency rebrand campaign....The high-frequency rebranding campaign of Norwich Union to Aviva, featuring Bruce Willis and Macauley Culkin, plus some non-celebrities, in the new 60-second creatives, has so far cost about 1.8m ... days later. In total, during March, Aviva/Norwich Union has run 30 different ads and spent more than ...
LONDON - GCap Media's One Network has teamed up with Norwich Union for an eight-week promotion...64,000-worth of fuel throughout the eight week campaign, which Norwich Union will pay for ...
Norwich and Peterborough Building Society has retained MediaCom to handle its media planning..., ran a direct response TV campaign last year to promote its mortgages. Winning Norwich ...
Norwich Union Motor Insurance has secured a deal with Five to sponsor the 12th series of Fifth Gear...The package includes the credits, the Norwich Union logo, a hyperlink through Five's website ... 's sponsorship manager, Ross Minton, brokered the deal. Norwich Union Home Insurance sponsors Five's property strand on both Five and Five Life, and Norwich Union Travel Insurance sponsored the channel's Paul Merton ...
UTV's TalkSport has signed insurance company Norwich Union Direct as the sponsor of its Drive show...fees. Norwich Union Direct Van Insurance was involved with Drive last year, but its involvement ... . Matt Wilson, sponsorship and promotions director at TalkSport, said: "Our partnership with Norwich Union Direct Van Insurance has evolved over the past year and demonstrates that TalkSport endorsement ...
company Norwich Union after a six-way pitch....The publisher beat Forward, River, Redwood, Atom and incumbent Halcyon for the quarterly magazine, which has published for six issues since 2005 and is mailed to 500,000 Norwich Union customers ... , from John Brown. Square One has renamed the magazine, previously Norwich Union Magazine, as Real ...
Norwich Union is to sponsor a Channel 4 show fronted by ex-Arsenal and England football star Ian...The deal, negotiated by OMD Fuse, includes broadcast sponsorship of the three 60-minute shows on C4 and repeat episodes showing on More4. It follows Norwich Union's recent announcement that it is to extend its partnership with UK Athletics. The broadcaster is pitching Unfit Kids to complement Jamie ...
by 2012, has appointed Grand Union as its internet and digital marketing agency.
Insurance giant Aviva is reviewing its £64m Norwich Union media planning and buying account, held..., regarding its insurance business. An appointment on Norwich Union is expected by the end of the year ... spokesman for Norwich Union said: "We are looking at all of our agency relationships as part of a review ... and Norwich Union accounts. Aviva said it was looking to "exploit the brand strength" of the rescue service ...
The head of one of the UK’s biggest trade unions has called on the government to scrap its plans...Paul Kenny, acting general secretary of the GMB general workers union, which has around 600,000 members and is one of the largest in the UK, said the timetable currently in place by the government ... the union to urge a re-think by the government after a number said recently bought Freeview equipment ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
to remove filters
