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Hotline: Grand Union wins digital account for Heinz sauces

Grand Union has won the digital account for Heinz sauces after a pitch against undisclosed agencies

TV Spot of the Month - Aviva/Norwich Union

Aviva/Norwich Union spend tops £5m for high-frequency rebrand campaign....The high-frequency rebranding campaign of Norwich Union to Aviva, featuring Bruce Willis and Macauley Culkin, plus some non-celebrities, in the new 60-second creatives, has so far cost about 1.8m ... days later. In total, during March, Aviva/Norwich Union has run 30 different ads and spent more than ...

Public Sector: Campaign Breakdown - Enterprising Norwich

Agency: Tribe Client: Norwich City Council's Local Enterprise Growth Initiative (LEGI ... ! Enterprising Norwich' brand was created for Norwich's LEGI programme to achieve stand-out in media. The aim ... is it happening now? In 2007, Norwich's LEGI received £11.2m of government funding to encourage an enterprising ...

Teachers' union blames TV for pupils' bad behaviour

LONDON - A teachers' union has blamed TV catchphrases and inappropriate content in programmes...for children. Next week, the union will call on its executive committee, at its annual conference ...

European Union to investigate behavioural-targeted advertising

LONDON - Online advertisers may face stricter controls as the EU is set to launch an investigation into behavioural-targeted advertising.

Grand Union retains Digital UK account

retained Grand Union to its digital business.

Rugby Football Union unveils centenary logo

The logo will be used to market several events planned by the Rugby Football Union (RFU) to celebrate the first domestic match between Harlequins and Richmond in 1909 and the first international match between England and Wales in 1910 at Twickenham. ...

The Brand Union consolidates in US

LONDON - WPP's The Brand Union has rejigged its US operations under the new moniker Brand Union...Scalea was chief executive and president of Brand Union sister agency Brouillard Communications, which now becomes part of Brand Union North America; while Ogilvy New York's BIG (Brand Integration Group) will also become part of the consolidated operation. Brand Union already had a New York office ...

Union hires Tangent One for digital campaigning

LONDON - The UK's largest trade union has hired Labour Party digital agency Tangent One to create a...Normal 0 Unite's appointment of Tangent One comes in the same week that the Communication Workers Union hired Blue State Digital , which led Barack Obama's online election fundraising ... thousands of union members -- all within 24 hours -- is an incredible achievement by the teams here ...

Mail union fights back

The trade union representing postal workers has hit out at the media tactics employed...The union attacked the Department for Business, Enterprise and Regulatory Reform (BERR) for 'leaking' a letter by Jane Newell, chair of the Royal Mail Pensions Trustees. Sian Jones, press officer at the Communications Workers Union, said the letter 'was not cleared on behalf of the trustees'. She also claimed ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.