Claire Beale: Could IPG's "agency of the future" be past it?
04 Aug 2011 | by Claire Beale
is the jolt required to stop this union going the same way, or proof that it already has. ...
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Tangent One and Snowball in agency merger
18 Aug 2011 | by Daniel Farey-Jones
follows other below-the-line agency unions such as that between CRM agency Publicis Dialog and direct ...
The Glenlivet targets market leader through digital
28 Jun 2011 | by Gemma Charles
Brand owner Pernod Ricard has appointed digital agency Grand Union to drive consumer engagement online. The Glenlivet will roll out a Facebook page next week to encourage conversations about the brand. The brand s website will be relaunched later this year, bringing its eCRM programme ...
Royal Mail claims more than 14m items sent with DM support service
23 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
plans to cut 40,000 jobs . It said that the mail service would be working with unions to make itself ...
Marketers prepare for impact of Bailey childhood report
07 Jun 2011 | by Gemma Charles
out in the report, which was authored by Mothers' Union chief executive Reg Bailey, remain unclear ...
Interflora set for victory in AdWords legal battle with M&S
25 Mar 2011 | by Daniel Farey-Jones
Union has got itself in a tremendous mess on trademark law generally. They know they've got themselves ...
I've Got A Brand New Combine Harvester
25 Jun 2010 | by Giles Hedger and Marc Giusti, Leo Burnett
, there is no farmers' union for combine harvester drivers, there is no Worshipful Society of People Who Know How ...
Editor's comment: Bold brands set creativity free
16 Jun 2010 | by Gareth Jones
This was the message delivered by Aviva chief marketing officer Amanda Mackenzie at the seventh annual Media 360 conference in Manchester last week. Outlining the success of the 2009 rebrand of Norwich Union to Aviva, Mackenzie said passion and creativity were essential for brands looking to stand ...
Rapp recruits planning director and technical head
14 Jun 2010 | by Daniel Farey-Jones
digital consultant at Carlson Marketing, and interim head of digital at Grand Union. Russell Marsh, Rapp ...
Royal Mail set to be part-privatised under coalition government plans
20 May 2010 | by Mark Banham
that the Communications Workers Union linked to the 8,000 jobs that have been cut by the organisation during the last ... ballot of union members endorsed the agreement struck between the group and the CWU, which will allow ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
