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I've Got A Brand New Combine Harvester

, there is no farmers' union for combine harvester drivers, there is no Worshipful Society of People Who Know How ...

MEDIA 360: Aviva marketer Mackenzie calls for distinctive media ideas

Speaking to an audience of media buyers and sellers at the Media 360 conference in Manchester, Mackenzie outlined the success of the global rebrand she oversaw from the latter part of 2008 and through last year. The company changed its name from Norwich Union to Aviva in the UK, as part of a rebrand ...

Standard Life picks Dare for digital task

Union, Digitas, and the creative and digital incumbents, VCCP and Razorfish.

Iconic Merrill Lynch bull axed in Bank of America rebrand

-fareast-language:#0400; mso-bidi-language:#0400;} The revamp, created by The Brand Union, will be backed ... ;} The press ad, also by The Brand Union, states: Since the coming together of Bank of America and Merrill ... for The Brand Union said: The new identity symbolises the forging together of two of the most recognised brands ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.