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19 Dec 1997 | by ANNA GRIFFITHS
in a commercials boycott by members of the actors union. The meeting, involving managing directors ...
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HEA takes hard line on youth smoking
19 Dec 1997 | by JOHN TYLEE
from the European Union ban on tobacco promotion. After weeks of confusion over whether direct ...
LIVE ISSUE/SPONSORSHIP: Has sponsorship become a brand-building tool? Can linking up with events enhance awareness of the brand, asks Richard Cook
19 Dec 1997 | by RICHARD COOK
Union and London s Burning match, there was a Daily Mirror/Take Your Pick tie-up that seemed ...
THE HIGHS AND LOWS OF 1997 - Stefano Hatfield on the year when Bates fired Tim Ashton, Rapier Stead & Bowden’s C&W win caused a shock, the nation suffered Spice Girls overkill and the BBC treated us to a perfect day
19 Dec 1997 | by STEFANO HATFIELD
prizes... Burnetts eventually takes Tambrands... O s budget airline... DFGW takes Commercial Union ...
Direct Line work set for TV return
12 Dec 1997 | by CLAIRE BEALE
of competitors. Now, one rival, Norwich Union, has apologised for producing and distributing incorrect ...
MEDIA: FOR THE RECORD
12 Dec 1997 | by ALASDAIR REID
Norwich Union and Michelin. MTV has signed its first UK-exclusive sponsorship deal with Wella ...
Garnett hits back at anonymous critics as AFVPA battles on
12 Dec 1997 | by EMMA HALL
that it is falling apart under the strain of the ad industry s row with the actors union, Equity....The Advertising Film and Videotape Producers Association has rebuffed anonymous accusations that it is falling apart under the strain of the ad industry s row with the actors union, Equity. Since the AFVPA was kicked out of the Joint Equity Negotiating Group (Campaign, last week), there has been talk ...
Farmers fight latest beef ban with first campaign in press
12 Dec 1997 | by ANNA GRIFFITHS
The National Farmers Union is putting pounds 250,000 behind its first advertising campaign...The National Farmers Union is putting pounds 250,000 behind its first advertising campaign in the wake of the Government move last week to ban beef on-the-bone. The NFU is spending the money through the Osprey Group before Christmas to persuade ministers to help members hit by the continuing ...
ASA slams Vegetarian Society ad campaign
12 Dec 1997 | by JOHN TYLEE
red meat and the disease. The Meat and Livestock Commission, the National Farmers Union ...
LIVE ISSUE/THE AFVPA: Has the voiceover wrangle damaged the AFVPA? - As the row escalates, the trade body’s best may not be enough. By Emma Hall
12 Dec 1997 | by EMMA HALL
Advertisers from negotiations with the actors union, Equity, over voiceover fees, Garnett s answers ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
