to remove filtersREVIEW: Marketing and advertising news in the week’s press
28 Nov 1997 | by HARRIET GREEN
at Henley. Marketing The Union and the Media Business Scotland have won the pounds 1 million ...
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HOTLINE
19 Dec 1997 | by ANNA GRIFFITHS
in a commercials boycott by members of the actors union. The meeting, involving managing directors ...
Diary: NFU milks the farming industry to come up with the PR cream
14 Nov 1997
view them as animal abusing, money-grabbing bumpkins. In response, the National Farmers Union...In the good old days the British public loved their farmers, but a recent poll by MORI says we now view them as animal abusing, money-grabbing bumpkins. In response, the National Farmers Union ... itself as a class act with a polished image. However the Union may face a hard task convincing ...
FOCUS: EUROLOBBYING - Making a point on many levels - Mulit-level lobbying has come of age as European players get to grips with the complex relationships at state, national, EU and international levels
14 Nov 1997 | by KAREN DEMPSEY and STEVE JOHN
to companies and their dealings with policy-makers. Multi-level organisations, whether trades unions ... ) in human and animal feed throughout the European Union. The ban is likely to take effect in January ...
Roose launches debut spot for Kleenex brand
24 Oct 1997 | by KAREN YATES
by Robert Golden through Union Commercials. Media buying and planning was handled by Mike Reid at Roose ...
Carlsberg-Tetley hires PR to Capitalize on deal
17 Oct 1997 | by KAREN DEMPSEY
Brewing group Carlsberg-Tetley has hired PR and sponsorship agency Capitalize to handle consumer PR for the Tetley beer brand s sponsorship of English rugby. Carlsberg-Tetley has signed a deal with the Rugby Football Union, including sponsorship of the National Knockout Cup which ...
Save & Prosper lures new boss
09 Oct 1997 | by PATRICK BARRETT
operations, which dropped the company s pounds 10m sponsorship of the Rugby Football Union following ...
Preoccupation with popularity leaves the Government all at sea
26 Sep 1997 | by BERNARD INGHAM, who writes for the Expr
. After all, look what happened over Ministers pay. The public sector unions had only to raise ...
MARKET RESEARCH: HAVE CLIPBOARD WILL TRAVEL - International research has to take the local view as brands go global, reports Ali Qassim
19 Sep 1997 | by ALI QASSIM
of the former Soviet Union. Working for what was one of Moscow s only research outfits, the Russia Market ...
STOP PRESS
18 Sep 1997 | by PATRICK BARRETT
and employees control 40%. The Actors union Equity has called on its 36,000 members to boycott all TV ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
