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OPINION: TURKEY OF THE WEEK

Jade Garrett chooses the new Norwich Union commercial from Saatchi The song, Part of the Union...Jade Garrett chooses the new Norwich Union commercial from Saatchi The song, Part of the Union, by the Strawbs makes a bad ad much worse. Using such an emotive piece of music to promote investment services is not just inappropriate but may cause offence to the sort of people they want to appeal to . ...

Public Sector PR: PR joins the ranks for army manoeuvres - The British Army is turning to PR to help communicate its post-Cold War role and boost recruitment by presenting it as a professional organisation offering good career prospects

as clear-cut as when it was defending the UK s interests from the threat posed by the Soviet Union....Union. The Army is currently seeking advice from a communications specialist or PR agency (only ...

Campaign Report - European Media - Newspapers not dead yet - Faced with worldwide decline in circulation and increased competition from other media, Richard Cook finds European publishers embracing innovation to maintain market share

stubbornly resisted - than in the older markets of the European Union, and its regionally-based newspaper...stubbornly resisted - than in the older markets of the European Union, and its regionally-based newspaper ...

Labour told of tobacco ban error

-regulation wherever possible. Its call may help persuade the Government to resist European Union pressure ...

GLOBAL BRIEF: Call for ad-free children’s TV - Sweden wants an EU-wide ban on ads aimed only at children. By Claire Cozens

the European Union. Children in Sweden are already protected by a two-pronged ban whereby all advertising ...

CAMPAIGN DIRECT: Businesses woo academic world in hope of future rewards. The student brigade offers a vital revenue stream that many companies now tap into, Eleanor Trickett says

paid to students throughout the years, the National Union of Students offers selected brands ...

Campaign Report - European Media - Digital winners and losers - With MTV and now Eurosport offering distinct regional services, will digital TV further hasten pan-European broadcasting’s demise?

Union (EBU) to take advantage of sporting rights that its members had already paid for but couldn ...

AGENDA: Sainsbury’s shifts to price tactics - Sainsbury’s latest ad shows a shift in strategy toward pricing. While City reaction was negative, observers believe that the store may be poised at last to regain market share from its rivals.

, Cellnet, Norwich Union and the Liberal Democrats. Indeed Cleese has already been linked ...

MEDIA: Juice to be NUS voice

The Telegraph s student magazine, Juice, is joining forces with the National Union of Students...The Telegraph s student magazine, Juice, is joining forces with the National Union of Students to become its official magazine. ...

Global branding push by BA allies

, comprising staff from M s ambitions are still under consideration by European Union and US regulatory ...

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