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FINANCE: BANKS AS BRANDS - Supermarkets, utility suppliers, car manufacturers - all have been piling into the financial services market In the battle for consumers, Harriet Green asks, do the high street banks have the marketing nous to outwit the newcome

29 Jan 1999 | by HARRIET GREEN

on the sector. More are still to come. Norwich Union, the life insurer, is stepping up plans for a bank ...

Unilever public affairs brief up for tender

29 Jan 1999 | by SIMON ELLERY

include Flora margarine, Coleman s of Norwich and PG Tips; and Elida Faberge, which manufactures ...

Equity calls off voiceover dispute

29 Jan 1999 | by JOHN TYLEE

in Britain for almost two years. The actors union admitted this week that its efforts to force ... to lose thousands of pounds to artists not in the union. The capitulation was completed ... the dispute which escalated into a boycott of commercials production by Equity. The union claimed ...

JWT unveils pan-Euro campaign for Lion Bar

29 Jan 1999 | by EMMA HALL

by Kevin Molony through Union Commercials. They were written and art directed by Siggi Halling and David ...

Sweden’s subtle difference: Phenomenal growth rates in Sweden’s PR industry prove that the nation’s self-effacing approach to business has been no impediment to its development. Kate Nicholas investigates

29 Jan 1999 | by KATE NICHOLAS

CEOs say home markets they mean the European Union and when they say abroad they mean the Far ...

AGENDA: Can Adidas go the distance? - Adidas is changing its team marketing tactics in a bid to overtake Nike as the world’s most successful sports brand. But, as Ian Darby reports, it has a major battle on its hands

28 Jan 1999 | by IAN DARBY

Argentina football team Pat Rafter (tennis) Alec Stewart (cricket) Tim Rodber (Rugby Union) ...

Equity calls off attempts to force agencies to the negoitating table

27 Jan 1999

in the dispute which has plagued commercials making in Britain for almost two years. The actors union ... stance was causing many of its members to lose thousands of pounds to non-union artists ... escalated into a boycott of commercials production by all Equity members. The union claimed ...

Equity calls off attempts to force agencies to the negoitating table

27 Jan 1999

in the dispute which has plagued commercials making in Britain for almost two years. The actors union ... stance was causing many of its members to lose thousands of pounds to non-union artists ... escalated into a boycott of commercials production by all Equity members. The union claimed ...

BORDER LINES: PARIS - Grayling launches lobbying arm

22 Jan 1999 | by MAGGIE BROWN

and European Union lobbying....government and European Union lobbying. In 1996 she joined Burson-Marsteller Paris, where s he ...

CAMPAIGN INTERNATIONAL: DECISION MAKER - LIONEL HUNT. Australia’s top adman makes comeback for Lowes start-up. Lowes pulled off a creative coup in enticing Lionel Hunt out of his retirement, Mark Woods reports

15 Jan 1999 | by MARK WOODS

-Hunt union might not have happened but for a series of events spanning several years. Hunt might never have ...

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