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CONSUMER: Union PR has been hired to run a consumer PR campaign for Future Forests, which works with companies, and music artists such as Pink Floyd, to help offset CO2 emissions from recorded music production. Union MD Karin Silverstein leads the brief, reporting to Future founder Dan Morrell. ...
John Campbell has been appointed head of marketing of Western Union UK. He joins from Forte Hotels where he was senior commercial marketing manager. His role will involve strategic brand building for the UK and distinct revenue-generating activities. ...
HBOS has poached Norwich Union's head of customer development, Howard Silby, to fill the newly created role of head of CRM, marketing and customer relations. Silby's appointment completes the marketing structure put in place at the bank by Philip Hanson, HBOS marketing chief, following Halifax ...
Union Commercials has added three new directors to its roster. Simon Aboud, the former creative director of McCann-Erickson's Magic Hat, joins alongside Tom Baxandall and Guy Grundy. Baxandall has shot campaigns for Ocean Spray, Pro plus and Ambrosia. Grundy has recently shot spots for Sony PlayStation ...
The Rugby Football Union is to relaunch its official quarterly magazine, England Rugby, with a print run of 60,000 and a cover price of 3.95. Sports magazine publisher TRMG has won the three-year contract to produce the title. ...
Norwich Union has hired Profero to create a customer acquisition campaign for its wealth management portal norwichunion.com as it seeks to expand the service. The campaign, which breaks at the end of November, will incentivise customers to register with the site by offering a free FT ...
The Rugby Football Union (RFU) has hired LoweBrand, the branding arm of the Lowe Lintas network, to develop a brand marketing and communications strategy. The appointment marks the first time ... at building the appeal of rugby union and growing the base of players and spectators. LoweBrand ...
FINANCIAL: Insurer Norwich Union has appointed David Ross as media relations manager. Formerly PR manager at AXA Insurance and Guardian Royal Exchange, Ross is tasked with raising the profile of the firm's online wealth management service. ...
Norwich Union is holding a pitch involving both creative and media agencies for its internet wealth management portal, norwichunion.com, as it prepares to expand the service. - Marketing. ...
Norwich Union is holding a pitch to appoint creative and media agencies for its wealth ... name for Norwich Union Wealth Management, offers consumers a one-minute wealth check, financial ... similar strategies. Advertising for Norwich Union's pensions products is created by McCann ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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