BEHIND THE HEADLINES: Tesco reacts to Euro court's decision on Levi's
23 Nov 2001 | by CHRIS SCOTT
Tesco has kick-started a PR campaign against Levi Strauss after losing its European Court of Justice case over the import of 'grey market' goods from outside the European Union. The verdict on Tuesday saw the ECJ uphold Levis' rights to regulate the supply and pricing of its goods in the EU ...



