Editorial: No single answer to DM having the Midas Touch
31 Dec 2004 | by Bill Britt, Editor, bill.britt@haynet.com
in our case studies this month. Norwich Union, although it was selling insurance to young adults, didn ...
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insurance is arguably falling down the list of priorities. But it was precisely this that Norwich Union ... wanted to offer aspirational experiences people really wanted." Getting people to the Norwich Union ... joint Norwich Union/Mail reader offer. Integrated campaign Banner ads were also developed, again ...
in our case studies this month. Norwich Union, although it was selling insurance to young adults, didn ...
, and can incorporate a search box too. The format is currently being used by Norwich Union on over50s ...
SUBtv, the national student union TV channel, has signed a sponsorship deal with mobile network 3
1. GOAT ON A ROPE - Tango/Grand Union Grand Union has chosen the biggest, most prominent spot on MTV's front page to stream the new Tango ad, Goat on a Rope. Catching the innocent, teenage passer-by with the new Tango campaign - it ran teasers of the ad before it broke on TV - Grand Union attempts to seduce ...
.tv Client: Britvic Soft Drinks Agency: Grand Union SHORTLISTED Lynx Touch Client: Lever Faberge ...
Tango.tv Client: Britvic Soft Drinks Agency: Grand Union In June 2003, Tango integrated its web site alongside branding campaigns for the first time. As well as being able to watch its TV ads on the site, Tango.tv takes visitors around irreverent content presented as various channels on the home page ...
approach is not confined to one sector of business. Clients range from Morphy Richards and Norwich Union ...
-American Express cards can be used at ICBC's merchants, the China Union Pay network of merchants and as well ...
-American Express cards can be used at ICBC's merchants, the China Union Pay network of merchants and as well ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.