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Direct news brief: Grasshopper appointed

The Rugby Football Union has appointed Grasshopper to develop a CRM e-initiative, joint

Grand Union sets up Hubbub branded content venture

Grand Union is launching a branded content business named Hubbub and has hired Anna Watkins, a...Wednesdays. Rob Forshaw, a partner at Grand Union, said the decision to launch Hubbub reflected ... . Britvic, a Grand Union client, is a strong supporter of branded content. MindShare produced a series ... ," Hubbub plans to recruit a number of staff in the coming months. Forshaw added that Grand Union's decision ...

Profile: Mobile dealmaker - Bob Cooper Chairman and chief executive, M

challenge. I had known Delia Smith, who was the majority shareholder at Norwich, and she suggested that I be chairman of Norwich City Football Club,' he says. Leaving a supermarket chain for a football club ... to achieve, as you are meant to be running a business.' Cooper stayed with Norwich for four years, before ...

HomeChoice holds below-the-line pitch after parting from Grand Union

below-the-line account after parting from the incumbent agency, Grand Union....Grand Union has declined to repitch and the review will be handled by the AAR. Though neither ... its above-the-line account, also held by Grand Union, to Mother. Mother's first campaign is expected to launch later this year. Grand Union worked on the account from 2003. After winning the business, Matt ...

Sony Ericsson to target students

by Campus Group, which will run across university campuses and student unions. A viral email will also ...

Scandinavia: Great nordic conquerors

suicide in 1988; and both the collapse of a core market in the former Soviet Union and losses ... earmarked for ongoing growth; sales have reportedly trebled in the former Soviet Union over the past four ...

World Media in 2005: Russia

Fourteen years after the collapse of the Soviet Union, Russia has huge economic potential...When the Soviet Union collapsed in 1991, it left Russia vulnerable to continued state control via oligarchs who snapp-ed up energy and media interests. Vladimir Putin was re-elected for his second and final term with a landslide majority in 2004. Political campaigning was minimal: Putin was confident he ...

World Media in 2005: Poland

Poland has the highest rate of unemployment in the European Union - about 20 per cent of the country's 38.5 million population is without work - and economic growth is slow. In early summer this year ... the governing parties, the democratic Left Alliance and the Union of Labour, won't perform well on polling day ...

World Media in 2005: Sweden

and private companies which New Labour is attempting to emulate in the UK. Sweden joined the European Union ... about this it tried to use its European Union presidency in 2001 to outlaw TV advertising to children ...

World Media in 2005: Czech Republic

Last year, the Czech Republic underwent two major cultural changes, joining the European Union on 1 May and abolishing compulsory military service after 136 years. Vaclav Klaus is now the president, heading a new coalition government, led by the Czech Social Democratic Party, which appears ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.