to remove filtersThe week in marketing: 16 September 2008
16 Sep 2008 | by Staff
to student union bars across the UK. The deal follows reports that the National Union of Students and InBev ...
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ESPN and Land Rover team up to relaunch Scrum rugby website
23 Oct 2008 | by Dan Leahul
, and the Rugby Football Union. The new website incorporates improved usability, a new look and enhanced stats ...
The week in Marketing: 03/092008
02 Sep 2008 | by Staff
The Communication Workers Union is to become the first trade union to launch a TV pro-gramme. The 250,000-member union will buy a slot on Information TV that it will use to recruit younger members. CWUTV ... Football Union and Premier Rugby for a further four years. Its sponsorship includes the introduction of a ...
Zara Phillips stars in Land Rover eventing viral
14 Jul 2008 | by Nikki Sandison
. The spot follows a previous viral, starring the same footballer and the English Rugby Union player Josh ...
Cash-strapped consumers switch to pay-as-you pricing model for mobile phones, cars, insurance and utilities
24 Jun 2008 | by Alex Brownsell
-As-You-Drive insurance policy last week, Norwich Union says it is committed to the concept in the long term ... -vehicle device that records when and how far they drive. Norwich Union spokesman Erik Nelson said the policy ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
the Norwich Union brand name in the UK over the next two years. Under her remit as global group marketing ... clients at cricket matches, rugby union fixtures and in the Npower corporate box, level with the halfway ...
RAC adds WDMP to direct roster
07 May 2008 | by Ed Kemp
The agency has been added to the RAC s below-the-line roster to handle the brief. Last November, it was appointed to the direct roster of RAC sister firm Norwich Union. The agency has been tasked with developing a strategy to push the RAC s multi-product portfolio to prospective and existing customers. The aim ...
Top 100 online advertisers
26 Mar 2008 | by Nicola Clark
market, with leading brands as diverse as eBay and Norwich Union significantly growing their investment...Communications 8,223,507 117.05% 5.12% 11 BT 7,219,349 8.42% 7.59% 12 Norwich Union Direct 5 ...
Ford signs £1.3bn deal to sell Land Rover and Jaguar to Tata
26 Mar 2008 | by Darren Davidson
in Britain by Land Rover and Jaguar . Unions have supported the Tata takeover. Ford is ending its ...
When brands fake their nationality
04 Mar 2008 | by Jane Simms
the car marque a hostage to fortune, says Mike Williams, a senior consultant at The Brand Union ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
