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Aviva reviews £150m global media planning and buying needs
10 Sep 2009 | by Arif Durrani
LONDON - Aviva, the insurance giant formerly known as Norwich Union in the UK, has called a review...of the business which saw Norwich Union rebrand as Aviva from 1 June." There are no plans to review the group ... the Norwich Union account was handled by Brand Connection and the RAC business was serviced by Vizeum ... , currently known as Hybernian and Commerical Union Poland respectively, will change to the Aviva name. Aviva ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
