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Media brief: Sky sports wins five-year deal

11 Nov 2008

Sky Sports has won a five-year deal to broadcast rugby union games from 2010. Under the agreement

Sky Sports secures five-year deal with RFU

03 Nov 2008 | by Alison Donnelly

LONDON - Sky Sports has won a new five-year deal with the Rugby Football Union to continue showing

Media brief: Cobra Beer ties up with Dave for promotion

28 Oct 2008

will be rolled out to 400 UK student unions, giving students who buy two Cobra beers a free Dave-branded USB

Cobra Beer runs sales promotion to support Dave sponsorship

24 Oct 2008 | by Alison Donnelly

From early November, the beer brand is running a sales promotion initiative whereby students in 400 student unions who buy two Cobra beers will be given Dave-branded USB sticks, which have clips from the start of the series saved inside. The deal continues Cobra's support of Dave with the beer ...

COI hands anti-obesity digital business to Profero

10 Oct 2008 | by Fiona Ramsay

The agency pitched against The Grand Union, Euro 4D, Anorack and LIDA. Profero would not comment on the account. The appointment follows M C Saatchi picking up the creative pitch for the DoH campaign following a four-way pitch managed by the COI in May. The DoH has set aside 75 million over the next three ...

Digital: Waitrose hands web task to Grand Union

29 Jul 2008 | by Jemima Bokaie

Waitrose has appointed Grand Union as its lead digital agency as it ramps up its digital strategy

Andrew Walmsley on digital: UK can't opt out from a global reality

08 Jul 2008

European Union law means EU members will be able to include paid-for product placement in TV programmes ...

Power 100 Marketers of 2008: 1-50

28 May 2008 | by Staff

the Norwich Union brand name in the UK over the next two years. Under her remit as global group marketing ... clients at cricket matches, rugby union fixtures and in the Npower corporate box, level with the halfway ...

Media Analysis: An extra dimension

01 Apr 2008

experience is three-dimensional high-definition (3DHD) broadcasting. Last month, the England rugby union ... shelved plans for wider introduction. - 20Twenty player microphones/rugby union ref link During ... running dialogue with the TV commentators. In rugby union, similar technology is used for the referee ...

Aviva completes digital agency line-up

28 Mar 2008 | by Ed Kemp

LONDON - Aviva has completed the review of the £4m combined digital rosters for its Norwich Union...The Norwich Union Insurance brand will be serviced by Soup, GT, Glue and Chemistry. Web design and build and online advertising for the Norwich Union Life brand will be handled by Teamspirit, Chemistry ... with WDMP, TDA and Hicklin Slade Partners also appointed to the roster. Separately, Norwich Union ...

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