to remove filtersThe week in marketing: 18 November
18 Nov 2008 | by Staff
Insurer Aviva has expanded its marketing team ahead of the 2009 rebrand of Norwich Union. Jan Gooding has ...
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Design Report: Strive for hero status
21 Apr 2010 | by Richard Abbott
Brown, UK chairman of branding agency The Brand Union. 'Who would have thought that any self ...
Cobra Beer runs sales promotion to support Dave sponsorship
24 Oct 2008 | by Alison Donnelly
From early November, the beer brand is running a sales promotion initiative whereby students in 400 student unions who buy two Cobra beers will be given Dave-branded USB sticks, which have clips from the start of the series saved inside. The deal continues Cobra's support of Dave with the beer ...
Adidas seals deal with Rugby star Danny Cipriani
07 Oct 2008 | by Ed Kemp
LONDON - Adidas has sealed a multimillion-pound deal with Wasps and England rugby union star Danny
The Week in marketing: 7 October 2008
07 Oct 2008 | by Staff
Zealand. The airline has a long-standing association with rugby union: it was an official sponsor ...
Fringe meetings on marketing issues at the Labour Party Conference
30 Sep 2008 | by Gemma Charles
for the future?: British Retail Consortium, Food and Drink Federation, National Farmers' Union Byron on video ...
Red Stripe sponsors Q Awards
29 Sep 2008 | by Gemma Charles
unions, and the awards heightens the profile for the beer.' Red Stripe is currently growing at 2 ...
The week in marketing: 16 September 2008
16 Sep 2008 | by Staff
to student union bars across the UK. The deal follows reports that the National Union of Students and InBev ...
InBev to supply Stella Artois to student unions
11 Sep 2008 | by Gemma Charles
(TUCO) to supply draught and packaged beer brands to student union bars across the UK....The deal follows reports that the National Union of Students and InBev had ended an extension to an existing distribution arrangement. InBev's full range of brands, including draught Stella Artois, Staropramen and Hoegarden, plus bottled Beck's and Brahma, will be stocked by student union bars ...
The week in Marketing: 03/092008
02 Sep 2008 | by Staff
The Communication Workers Union is to become the first trade union to launch a TV pro-gramme. The 250,000-member union will buy a slot on Information TV that it will use to recruit younger members. CWUTV ... Football Union and Premier Rugby for a further four years. Its sponsorship includes the introduction of a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
