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Is state-funded consumer research all smoke and mirrors?

rigorous, the use of data can be coloured by opinion. One example was a survey drawn up for Mothers' Union ...

Unilever chief to warn over global crisis in food output

of market distortions made through European Union subsidies and how they work against the needs ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.