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Sector Insight: Bread and baked goods

As the anticipation surrounding the royal wedding mounts - at the very least driven by the thought of an extra day's holiday - brands and retailers are rushing to jump on the monarchy bandwagon. Not to be outdone, Hovis launched a Union Flag wrapper for its Soft White range, simultaneously tapping into wedding ...

Unilever chief to warn over global crisis in food output

of market distortions made through European Union subsidies and how they work against the needs ...

Sport, movies and the pub: how we spend our leisure time

% 5% 2% 52% Cricket 33% 9% 11% 13% 6% 59% Rugby union 35 ...

Sponsorship Agency League Table 2009

institutions has also recently been called into serious question. Rugby union's 'Bloodgate' scandal, coupled ... Cup, Commonwealth Games, Rugby Union World Cup and, with any luck, the 2018 FIFA World Cup will all ...

Marketing's Design Agency League Table 2009

Tyrrell, worldwide chairman of The Brand Union. 'Amid this landscape of broken promises and brands, people ...

Top 100 online advertisers

market, with leading brands as diverse as eBay and Norwich Union significantly growing their investment...Communications 8,223,507 117.05% 5.12% 11 BT 7,219,349 8.42% 7.59% 12 Norwich Union Direct 5 ...

Nielsen reports 10% drop in direct mail volumes

% 89% 15 Reader s Digest 13,992,687 19,168,497 4% 94% 16 Norwich Union Direct 13 ... ,838,361 103% 82% 90 Bose 4,403,862 8,309,434 -13% 38% 91 Norwich Union Personal Finance 4 ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.