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Opinion: The Marketing Society Forum

elsewhere. MAYBE - Simon Bailey, UK chief executive, The Brand Union There's no hard-and-fast answer ...

Digital: Waitrose hands web task to Grand Union

Waitrose has appointed Grand Union as its lead digital agency as it ramps up its digital strategy

Waitrose hires Grand Union to digital account

LONDON - Waitrose has appointed Grand Union as its lead digital agency as it looks to ramp up its...Rob Collins, director of e-commerce at Waitrose, said: Grand Union showed a deep understanding of the needs of the business, and the Waitrose e-commerce strategy. They offered an innovative digital strategy heavily geared towards delivering on our key business objectives and developing our business online ...

Shareholder resolutions force brands to take CSR more seriously

Union, agrees. 'A brand such as Tesco could win considerable reputational advantage by being seen ...

Mark Ritson on branding: Chickens came first in Tesco descent

. It ignored union requests to offer its US workers the same rights as UK staff, and met accusations ...

Power 100 Marketers of 2008: 1-50

the Norwich Union brand name in the UK over the next two years. Under her remit as global group marketing ... clients at cricket matches, rugby union fixtures and in the Npower corporate box, level with the halfway ...

Sector Insight: DIY - DIY falls into disrepair

. The influx of cheap, semi-skilled labourers into the UK following the expansion of the European Union has met ...

P&G widens lead over Unilever among top 100 advertisers

.7 45 Dell 28.33 -28.6 46 John Lewis Partnership 28.22 70.9 47 Norwich Union Direct 28 ...

Brand Health Check: Oddbins

the brand around? We asked Dave Brown, UK chairman of The Brand Union, which works with SABMiller ... Budweiser and Sainsbury's. DIAGNOSIS 1 - DAVE BROWN UK CHAIRMAN, THE BRAND UNION Today I went ...

Marketing League Table: Sales promotion - Sales promotion leagues

by clients, including Norwich Union, Premier Foods and BP, which were seeking to reduce the number ...

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