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OMD wins £80m Norwich Union and RAC accounts

LONDON - The newly combined Norwich Union and RAC media planning and buying account, estimated...The pitch was sparked by Norwich Union's parent company Aviva's £1.1bn acquisition of RAC in March. Brand Connection was the incumbent on Norwich Union for 21 years, while Vizeum handled RAC. Colin Webb, marketing director at Norwich Union General Insurance, said: "We are looking forward to building ...

Top 100 online advertisers

market, with leading brands as diverse as eBay and Norwich Union significantly growing their investment...Communications 8,223,507 117.05% 5.12% 11 BT 7,219,349 8.42% 7.59% 12 Norwich Union Direct 5 ...

HOTLINE

Norwich Union has appointed Saatchi and Saatchi and Media Buying Services to handle its pounds 12...Norwich Union has appointed Saatchi and Saatchi and Media Buying Services to handle its pounds 12 million stock market flotation campaign. It plans to dump its comic spokesman, John Cleese, in favour of a more serious image. The campaign is expected to break in April and run until the pounds 4 ...

TV Travel Shop in loyalty club links to brands

with Norwich Union, the channel has secured deals with companies from the publishing, finance, and leisure ... contents insurance from Norwich Union, and for any insurance purchases made will receive a pounds 90 ...

Rac launches £5m ad campaign featuring real-life patrols

by insurance group Aviva, which also owns the Norwich Union Insurance group. The 'More know how' ads have ... that this will be raised to something nearer to the £50m a year its sister firm Norwich Union spends. The RAC moved its ... of the RAC's marketing function with Norwich Union, following its £1.1bn takeover in March. If you have ...

MOVERS

responsibility for Chrysler Jeep UK and Commercial Union....bookings and private hire operations. Norwich Union has appointed Elaine Collins to the new position of press officer. The post is based in Norwich, with the main focus on Norwich Union ... responsibility for Chrysler Jeep UK and Commercial Union. The award-winning interiors journalist, Carolyn ...

PRIVATE VIEW: Tim Delaney, the group chief executive of the Leagas Delaney Group

to it. How funny is that? Hilarious. You can tell by the over-acting. The Norwich Union campaign ... : Chris Palmer Production company: Gorgeous Exposure: National TV and cinema NORWICH UNION Project: Norwich Union brand Clients: Sally Shire, director of brand and communication, Norwich Union Life ...

PRIVATE VIEW

on wheels (dee-didley-de-de-de-de-deee). As a result I can now tell you Norwich Union Direct can ... all consumer again. I m going to have to lie down. Norwich Union Project: Norwich Union Direct Client: Andrew Jackson, head of marketing Brief: Launch Norwich Union Direct Agency: Saatchi ...

DIRECT: Briefs

purchase to Save the Children. Norwich Union has appointed Cheltenham-based agency DMP to handle direct marketing for its Long Term Care products. DMP, a Norwich Union roster agency, has been tasked with developing an inserts and direct-mail campaign for Norwich Union division. Teleperformance ...

Thomas Cook hands creative account to Harvest Digital

, Norwich Union, Auto Trader and Tiscali among its clients. ...

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